Hariharan V

Led 0→1 development of Rummy, Ludo and Fantasy Cricket, owning research, PRDs, UX, QA and release readiness to deliver a fully spec'd, test-ready multi-game suite under resource constraints.

Built a blockchain gaming MVP with biometric onboarding for 18M+ users, reduced FTUE drop-off by 28% and improved LTV by 14% through cross-functional collaboration.

Delivered 10+ lineup prediction features across 100+ app screens and launched the validated T20 prediction engine, completing roadmap, PRDs and QA in 5 months versus a 9-month norm.

Scaled Call Break into a top-3 revenue driver, increasing ATV by 20%, GPU by 10% and new-user retention by 7% while implementing fraud detection and improving matchmaking and funnel quality by 80%.

Drove 0→10,000+ refurbished phone sales in 4 months with <3% returns, turning a -20% loss into +8% profit and delivering INR 30 Lakh profit by managing pricing, ops and seller workflows.

Revived 25% dormant customers via targeted lifecycle campaigns and improved LinkedIn engagement 3× with a 15% conversion uplift.

Built and led three hyper-local produce verticals and managed a 20-member team across sourcing, logistics and distribution to scale local operations.

Improved growth 50% and visibility 60%, reduced cancellations 40% and cut journey drop-offs 50% by restructuring flows, adding a coupon engine and implementing personalization tools.

Built GTM content, analyst-grade collateral and sales enablement kits while leading SEO/SEM and digital marketing initiatives across global markets.

Increased organic traffic by 200% through SEO and built onboarding content, webpages and marketing collateral for an enterprise product.

Completed the GrowthX Product & Growth Program in 2022.

Earned the IAMAI Certified Online Marketing Professional credential in 2015.