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Venessa Gatumo

@venessagatumo

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Digital marketer and social media specialist with proven campaign success.

Kenya

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What I'm looking for

I am looking for a dynamic role in digital marketing where I can leverage my skills to drive impactful campaigns and contribute to brand growth.

I am a digital enthusiast with a strong background in digital marketing and social media management. Currently, I work as a Digital Marketer and Social Media Specialist at Remy Capital Limited, where I oversee the brand’s online presence and develop Meta Ads campaigns to drive traffic and generate leads. My experience includes managing social media platforms for major brands, such as Dairyland and KFC, where I successfully executed campaigns that increased brand visibility and attracted new customers.

Throughout my career, I have demonstrated my ability to create engaging content and manage social media channels effectively. As a Social Media Manager at DotConnectAfrica Group, I planned and executed campaigns that significantly improved brand awareness and engagement. My analytical skills allow me to monitor campaign performance and optimize strategies for better results, ensuring that client objectives are met and exceeded.

I am passionate about staying current with social media trends and continuously learning to enhance my skills. My certifications in digital marketing and analytics further equip me to deliver measurable results and drive successful marketing strategies.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketer

Current

Remy Capital Limited

Dec 2020 - Present (4 years 6 months)

Oversaw all aspects of the brand’s online presence, ensuring consistent and engaging communication. Developed and managed Meta Ads campaigns to drive traffic, generate leads, and increase conversion rates.

Digital Marketing Social Media Management Meta Ads Lead Generation Conversion Rate Optimization Brand Management Online Presence Management

Current

Social Media Specialist Consultant

Current

KAPU Digital

Dec 2020 - Present (4 years 6 months)

Managed social media platforms for major brands including Dairyland, KFC, Dial A Delivery, and TurnUp. Successfully created and executed social media campaigns that increased brand visibility and attracted new customers.

Social Media Management Campaigns Customer Acquisition Content Creation Platform Management Consulting

Social Media Executive

Gold Crown Beverages

May 2022 - Apr 2023 (11 months)

Oversaw agency post approvals and managed social media channels for brands like Kericho Gold, Baraka Chai, and Baraka Rice. Designed, planned, and implemented marketing strategies to drive traffic and engagement, including community management and market research.

Social Media Marketing Content Marketing Community Management Market Research Web Analytics Digital Media Planning Influencer Management Implementation Strategy

Social Media Manager

DotConnectAfrica Group

Mar 2021 - May 2022 (1 year 2 months)

Maintained and expanded vibrant social media campaigns across platforms like Facebook, Twitter, and LinkedIn, coordinating promotional campaigns. Created content calendars, managed community interactions, and scheduled posts, while also leading lead generation campaigns and managing budgets.

Social Media Management Community Management Lead Generation Google Ads Facebook Ads Email Marketing

Account Manager | Digital Strategist

Startup Grind

Nov 2020 - Jan 2021 (2 months)

Handled client communications, managed teams, and ensured client goals were met. Led the team in creating and executing well-defined strategies with clear goals and measurable results, including report preparation.