Open to opportunities

Valeria Fernanda Torres

@valeriafernandatorre

Message

I turn consumer and market insights into purposeful brand, product, and campaign strategies.

Peru

Message

What I'm looking for

I'm looking to develop strategic proposals for brands and businesses, using consumer insights, market research, creativity, and analysis to create meaningful impact, differentiation, and growth.

I'm an advertising graduate focused on brand planning, consumer analysis, and market research that turns insights into purposeful positioning, communication, and campaigns.

At Goldsun Perú S.A.C., I conduct market research, analyze commercial trends, visit clients to gather feedback, and develop product proposals based on category analysis, future trends, and consumer needs. I also supervise product testing and international sample management.

At the Pontifical Catholic University of Peru, I supported advertising campaigns for master’s programs, validating taglines and messages across digital and traditional media while helping produce admissions events.

I bring strategic thinking, creativity, and analysis to help brands connect meaningfully with people, create differentiation, and generate growth.

Experience

Work history, roles, and key accomplishments

Current

Product Assistant

Current

Goldsun Perú S.A.C

Apr 2026 - Present (4 months)

Conducted market research and analysis of commercial trends. Visited clients to monitor sales, evaluate products, and gather market feedback. Developed product proposals based on category analysis, considering future trends and consumer needs. Supervised product testing and management of international samples, including business trips to China and Peru.

Market Research Trend Analysis Client Relationship Management Product Development Product Testing International Business

Professional Intern – Campaign Management

Pontifical Catholic University of Peru

Sep 2025 - Mar 2026 (6 months)

Supported the management of advertising campaigns for master's programs. Assisted in the development and validation of taglines and advertising messages across digital and traditional media.

Campaign Management Advertising Taglines Digital Media Traditional Media Event Production

Member of University Relations Team

AIESEC Católica

Aug 2025 - Mar 2026 (7 months)

Supported communications management with partner companies and allied institutions, as well as in recruiting new partners. Participated in planning meetings and team activations. Created content calendars.

Communications Management Partnership Development Content Planning