Valeria E
@valeriae
I grow e-commerce revenue through omnichannel marketing, CRM, and performance campaigns.
United Arab EmiratesWhat I'm looking for
At COÉGA Sunwear, I lead omnichannel marketing across e-commerce, retail, CRM, influencer partnerships, and paid media. I redesigned the Shopify experience to help increase online revenue by 46% year over year and website conversion by 121%, while delivering an average 2025 ROAS of 4.61.
Previously, I grew A-Meubel.nl online sales by 30% year over year, increased newsletter open rates from 16% to 26%, and helped drive an 80% increase in organic traffic through SEO. I enjoy bringing together campaign planning, creative production, analytics, retail activation, and teams to build stronger brands and commercial growth.
Experience
Work history, roles, and key accomplishments
Marketing Manager
COÉGA Sunwear
May 2024 - May 2026 (2 years)
Led omnichannel marketing strategy across e-commerce, retail, CRM, social media, influencer marketing, and paid media. Drove a 46% YoY increase in online revenue and a 121% YoY increase in website conversion rate through Shopify optimization and performance marketing.
Education
Degrees, certifications, and relevant coursework
Utrecht University of Applied Sciences
Bachelor of Business Administration, International Business and Management
2015 - 2020
Bachelor of Business Administration in International Business and Management with a major in Finance.
Tech stack
Software and tools used professionally
Availability
Location
United Arab EmiratesAuthorized to work in
Job categories
Skills
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