Open to opportunities

Usman Ghaffar

@usmanghaffar

Message

I build targeted B2B pipelines through LinkedIn outreach, prospect research, and automated email campaigns.

Pakistan

Message

What I'm looking for

I'm looking for opportunities to build B2B lead pipelines, run LinkedIn and email outreach campaigns, qualify prospects, and support business growth through targeted research and client communication.

I've generated targeted B2B prospects and managed LinkedIn growth at NUR Engineering, using LinkedIn Sales Navigator, Apollo.io, Smartlead, and Snov.io. I build segmented email campaigns, personalized outreach workflows, and meeting pipelines.

At Ashlar, I sourced qualified leads, researched markets, built prospect lists, verified emails, and maintained CRM data to support sales growth. I also created marketing collateral, social creatives, and branding materials using Adobe Creative Suite and Canva.

At Paklogics, I supported U.S.-based client acquisition through targeted outreach, customized proposals, lead qualification, and discovery-meeting coordination. I bring over five years of B2B lead-generation experience and two years of graphic design experience.

Experience

Work history, roles, and key accomplishments

Current

Lead Generation Specialist - LinkedIn Growth

Current

NUR Engineering

Nov 2025 - Present (10 months)

Generated targeted B2B prospects through LinkedIn Sales Navigator and other lead generation platforms including Smartlead, Apollo.io, and Snov.io. Built and managed structured email marketing campaigns, executed personalized LinkedIn outreach, and designed LinkedIn posts and visual content to enhance company branding.

LinkedIn Sales Navigator SmartLead Apollo.Io Snov.Io Email Marketing Campaign Automation Lead Segmentation LinkedIn Outreach Content Design

Current

Lead Generation Specialist

Current

ASHLAR

Jan 2021 - Present (5 years 8 months)

Generated qualified B2B leads using LinkedIn Sales Navigator, Apollo.io, Lead411, Smartlead, Skrapp, and Aeroleads. Conducted market research and built targeted prospect lists, managed email verification and outreach campaigns, and collaborated with sales teams to align lead generation with business growth.

LinkedIn Sales Navigator Apollo.Io Lead411 SmartLead Skrapp Aero Leads Market Research Prospect List Building Email Verification Lead Nurturing CRM Management

Business Development Specialist

Paklogics

Jan 2024 - Dec 2025 (1 year 11 months)

Managed U.S.-based client profiles and applied to targeted opportunities through multiple platforms including LinkedIn, Indeed, Glassdoor, Adzuna, and Built In. Prepared customized proposals and outreach messages, conducted lead qualification, and coordinated with sales teams to maintain a consistent meeting pipeline.

LinkedIn Indeed Glassdoor Adzuna Built In Lead Qualification Proposal Writing Client Communication Business Development

Graphic Designer

ASHLAR

Jan 2021 - Dec 2023 (2 years 11 months)

Designed marketing collateral, social media creatives, and branding materials. Collaborated with the marketing team to create engaging visual content and enhanced company branding through innovative designs.

Adobe Creative Suite Canva Graphic Design Branding Social Media Creative