Tomás Montoya Pinochet

Drives scalable growth in the Caribbean through data-driven strategies, optimizing acquisition, and market impact. Designs strategies that connect the upper, middle, and lower funnel to maximize efficiency across all markets, defining key success metrics, running experiments to validate hypotheses, and optimizing acquisition.

Created a positive impact on sales through design, developing a data-driven product design strategy. Guided the team to create products that improved new customer acquisition and revenue, and created the journey that connects the platform, development, and business teams.

Implemented successful experience and product design projects, working with clients on consulting projects, building ties, laying foundations, and managing processes based on experience. Led and managed technology consulting projects for clients, and led and trained a client-facing talent team (TaaS) specializing in banking.

Responsible for designing the bank's help center experience. Part of the innovation cell, responsible for developing the experience and continuous improvement strategy for digital products and new product and customer onboarding initiatives.

UX designer in charge of designing the architecture and experience of the B2B public site for Copec. Research designer for a service project focused on IVR for Entel.

Responsible for designing and implementing marketing and advertising strategies. In charge of designing and implementing the new e-commerce platform and delivery logistics, and new initiatives and projects for the real estate company and the distributor.

Responsible for leading and implementing strategy and design projects applying design thinking methodology. Impacted products, communications, processes, and services through strategic design and project management.

In charge of planning and reporting to management on retail furniture design and construction projects. Ensured projects met design specifications and were delivered on time and within budget.

Completed a comprehensive university program in Product Design. Gained expertise in design methodologies, user-centered approaches, and product development.

Obtained a Master's degree focusing on Industrial Design and Product Innovation. Developed advanced skills in strategic design, innovation processes, and product development.