My MSc Marketing research project at Mzumbe University involved quantitative research with 370 respondents from higher learning institutions in Morogoro. I prepared and administered structured questionnaires, then collected, organised, and coded the data.
I checked responses and datasets for completeness, accuracy, missing responses, duplicate records, and coding inconsistencies. I used SmartPLS to analyse the data and maintained research records and documentation.
At Famis Nutrition, I supported social media activities, helped prepare captions, and created basic visual content using Canva. I also reviewed written content for clarity, accuracy, and consistency.
In Marketing & Administrative Support for Local Government Authorities / Ministry of Business and Industries, I supported information, documentation, and communication tasks. I’m fluent in Swahili and English and have used Microsoft Office, WPS Office, and Google Workspace for routine work.
