Thandoluhle Msomi
@thandoluhlemsomi
I build content strategies, generate qualified leads, and optimize social campaigns for engagement and conversions.
What I'm looking for
I've created content strategies, video content, sales copy, and marketing campaigns as a freelance Content Creator and Brand Strategist since 2018, using A/B testing and data analysis to improve performance.
At Sculptured Minds Production, I manage social media through SOPs, KPI tracking, influencer collaborations, and referral programs that strengthen community engagement. I've also generated and qualified leads for WeWhiten and United Airlines through research, inbound and outbound communication, CRM management, and lead nurturing.
My background also includes front-desk administration, customer service, and presenting educational workshops for high school learners. I bring creative content execution, organized operations, and clear communication to marketing and growth-focused teams.
Experience
Work history, roles, and key accomplishments
Social Media Manager
Sculptured Minds Production
Jan 2024 - Present (2 years 7 months)
Created and implemented SOPs for social media management. Tracked and analyzed KPIs to improve campaign performance.
Content Creator & Brand Strategist
Freelancer
Jan 2018 - Present (8 years 7 months)
Designed and executed content strategies that boosted engagement and visibility. Produced video content for YouTube and social media platforms.
Generated qualified leads via inbound and outbound communication. Managed CRM systems and improved lead nurturing processes.
Presenter
Elevate Education
Feb 2023 - Oct 2023 (8 months)
Presented educational workshops and study skills programs to high school learners. Engaged students through interactive presentations and motivating sessions.
Lead Generator
WeWhiten
Mar 2022 - May 2022 (2 months)
Identified and qualified potential clients through research and outreach. Maintained a pipeline of high-quality leads and supported the sales team.
Receptionist
Pam's Driving School
Jan 2016 - Dec 2019 (3 years 11 months)
Managed front desk operations, including phone calls, scheduling, and client support. Handled administrative tasks to support smooth office operations.
Education
Degrees, certifications, and relevant coursework
Durban University of Technology
Advanced Diploma, Drama and Production Studies
Currently pursuing an Advanced Diploma in Drama and Production Studies.
Durban University of Technology
Diploma, Drama and Production Studies
2021 - 2023
Completed a Diploma in Drama and Production Studies.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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