Looking for a job

Kotia Howell

@kotia

Message

Digital marketing specialist focused on SEM/SEO, lead generation, and scalable social media growth.

United States

Message

What I'm looking for

I seek a growth-focused role where I can drive measurable lead acquisition via SEM/SEO, PPC and social strategies, using automation and CRM to scale results.

I am a results-driven digital marketing specialist with hands-on experience in SEM, SEO, PPC, content strategy, and CRM implementation. I have created and optimized paid and organic campaigns that doubled lead volume, developed high-converting landing pages and copy, and executed inbound strategies that increased website traffic and brand awareness.

I thrive in fast-paced environments, having managed multiple social accounts (10k+ followers), set up automated outbound lead systems, and led content and outreach initiatives that produced viral posts and measurable ROI. I bring practical skills in automation, competitor and keyword research, and partnership-led promotion to drive sustainable acquisition and growth.

Experience

Work history, roles, and key accomplishments

Digital Marketing Specialist

JobPrepped

Feb 2022 - May 2022 (3 months)

Built and executed automated outbound lead generation and paid/social campaigns that doubled monthly leads and increased website traffic through SEO-driven content and optimized landing pages.

Lead Generation PPC Paid Social SEO Content Marketing Marketing Automation Landing Page Optimization

Assistant Manager

L.A.Creative

Feb 2022 - Apr 2022 (2 months)

Promoted from Social Media Assistant to Assistant Manager; managed multiple accounts (10k+ followers), grew organic engagement, executed B2B social campaigns, and produced proposals/contracts to drive business development.

Social Media Management Account Management B2B Marketing Organic Growth Graphic Design Proposal Writing

CAD Instructor

Howard University

Completed and taught a Computer Aided Design program using NX 10/11, instructing students on 3D printing workflows, teamwork, and product design processes aligned to practical needs.

CAD NX 10 NX 11 3D Printing Teaching Teamwork Product Design

Education

Degrees, certifications, and relevant coursework

Jobprepped

Certification, Digital Marketing

2022 - 2022

Activities and societies: PPC,Social Media Marketing,SEO

James Madison Highschool

Highschool diploma

2021 - 2022

Grade: 3.83

Graduated with High Honors

Howard University (CAD program)

Certificate, Computer Aided Design

Completed a Computer Aided Design program hosted by Howard University Engineering Department using NX.10 and NX.11 software and teaching 3D printing and design process fundamentals.

Google

Certification, Project Management

2024 - 2025

Grade: 92.6

Activities and societies: Foundations of Project Management Project Initiation: Starting a Successful Project Project Planning: Putting It All Together Project Execution: Running the Project Agile Project Management Capstone: Applying Project Management in the Real World

Learned how to create effective project documentation and artifacts throughout the various phases of a project

Learned the foundations of Agile project management, with a focus on implementing Scrum events, building Scrum artifacts, and understanding Scrum roles

Practiced strategic communication, problem-solving, and stakeholder management through real-world scenarios