thais rosa
@thaisrosa
User experience and interface designer specializing in AI-integrated digital products and human-centered research.
What I'm looking for
I am a user experience and interface designer and researcher focused on creating human-centered digital products that blend usability with emerging technologies.
At UOL I researched and prototyped an AI assistant called Helper, conducted idea validation and feasibility analyses, and collaborated with cross-functional SCRUM teams to support product implementation.
My experience includes freelance UX work for São Paulo City Hall on a low-code urban planning application, and designing accessible healthcare platform interfaces at Smiller using Figma and Flutterflow.
I hold a BA in Design from the University of São Paulo, completed an Erasmus exchange at the University of Lisbon, and pursue accessibility and software quality training to enhance inclusive, testable product design.
Experience
Work history, roles, and key accomplishments
Digital Products Researcher
UOL - Universo Online
Jan 2025 - Present (11 months)
Researched emerging technologies and led UX research and UI design for Helper, an AI assistant product, conducting idea validation and feasibility analyses and contributing to implementation under SCRUM.
UX/UI Designer
São Paulo City Hall
Jan 2024 - Dec 2024 (11 months)
Conducted user research, designed interfaces and user flows for a low-code urban planning application, identifying pain points and business opportunities to improve usability and product strategy.
UX/UI Intern Designer
Smiller
Jan 2023 - Dec 2024 (1 year 11 months)
Mapped interfaces and user journeys and produced Figma and Flutterflow prototypes for a healthcare platform for dentists, improving accessibility and delivering MVPs through iterative testing and SCRUM.
Customer Experience Intern
FutureBrand
Jan 2022 - Dec 2023 (1 year 11 months)
Supported development of customer experience strategies and assisted in designing physical and digital products to improve brand perception and customer engagement across touchpoints.
Education
Degrees, certifications, and relevant coursework
Pontifical Catholic University (PUC)
Short courses / Training, Accessibility; Software Quality
2025 - 2025
Completed courses on Design for Persons with Disabilities: Inclusion and Accessibility and Software Quality and Tests as continuing education/training in 2025.
University of São Paulo
Bachelor of Arts, Design for Digital Products
2019 - 2024
Completed a Bachelor of Arts in Design with a major in Design for Digital Products and minors in Graphic Design, Interaction Design, Game Design, and User Experience & Interface Design.
University of Lisbon
Exchange Study (BA Design), Design
2022 - 2022
Erasmus exchange study as part of the BA Design program at the University of São Paulo, attended courses at the University of Lisbon in 2022.
Availability
Location
Authorized to work in
Job categories
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