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Tevin MuturiTM
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Tevin Muturi

@tevinmuturi

Google-certified digital marketing specialist driving revenue through data-led email, ads, SEO, and conversion optimization.

Kenya
Message

What I'm looking for

I’m looking to join a growth-minded team where I can run data-driven email, paid ads, and SEO that improve conversions and revenue. I want hands-on ownership of funnel optimization, testing, and high-conversion content execution.

I’m a Google-certified digital marketing specialist passionate about helping companies expand their customer base and optimize the marketing funnel. I thrive on data-driven results and creating engaging, high-conversion content.

In my roles across e-commerce and online retail, I’ve managed comprehensive campaigns for growth—especially through email marketing, paid advertising, SEO, and social media strategy. I’m highly adaptive and creative, with a strong ability to quickly learn new tools.

I designed and launched 600+ Klaviyo email campaigns for e-commerce clients, reaching 30,000+ subscribers with a 51% average open rate. I also generated over Ksh 1M in email marketing revenue for Kayammah USA in the last 4 months.

I’ve improved acquisition and conversion through performance-focused execution: I increased website traffic for Kayammah Ke by over 13,000 new visitors in the last 4 months using Google Ads, and helped drive a 26% increase in website conversion rate and a 28% uplift in email marketing conversions for Purpinkgifts in 10 months.

Experience

Work history, roles, and key accomplishments

KU
Current

Digital Marketing Associate

Kayammah USA

Jan 2025 - Present (1 year 6 months)

Managed comprehensive e-commerce digital marketing campaigns, including email marketing and paid advertising. Generated over Ksh 1M in email marketing revenue in the last 4 months and increased Kayammah Ke website traffic by 13,000+ visitors using Google Ads.

PK

Assistant Digital Marketing Specialist

Purpink Kenya

Jan 2024 - Jan 2025 (1 year)

Supported digital marketing initiatives for Purpinkgifts, focusing on improving website and email performance. Helped drive a 26% increase in website conversion rate and a 28% uplift in email marketing conversions in 10 months.

Education

Degrees, certifications, and relevant coursework

GO

Google

Google Digital Marketing & E-commerce Certificate, Digital Marketing & E-commerce

Completed the Google Digital Marketing & E-commerce Certificate through Coursera, covering core digital marketing and e-commerce fundamentals.

GO

Google

Google AI Essentials Certificate, Artificial Intelligence (AI)

Completed the Google AI Essentials Certificate through Coursera to build practical understanding of AI concepts and applications.

MF

Mastercard Foundation

Soft Skills Training, Soft Skills

Completed Soft Skills Training through the Mastercard Foundation.

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