
Tayyeba Arif
@tayyebaarif
CRM Specialist at Blue Cascade who configured HubSpot and Zoho automations and resolved workflow and contact record issues.
What I'm looking for
At Blue Cascade, I configured and maintained HubSpot workflows for lead management, lifecycle updates, task creation, and internal notifications. I also investigated workflow failures and contact record issues raised by Project Managers.
I maintained pipelines, deal stages, custom properties, object views, sequences, email templates, reports, and dashboards. I also worked with HubSpot Private Apps and assisted with integrations including Airtable.
Alongside HubSpot, I configured Zoho CRM modules and automation, maintained Zoho Flow automations, and assisted with Zoho Desk configuration. I’ve also built a Flutter app for organ and blood donation management and designed a SQL database for student records.
Experience
Work history, roles, and key accomplishments
Associate CRM Consultant
Blue Cascade
Configured and maintained HubSpot workflows, pipelines, custom properties, sequences, email templates, reports, and dashboards. Investigated and resolved CRM issues such as workflow enrollment failures, missing contacts, and incorrect lead statuses.
Education
Degrees, certifications, and relevant coursework
Bahauddin Zakariya University
Bachelor of Science, Information Technology
Grade: 3.43 / 4.00
Bachelor of Science in Information Technology (BSIT) from Bahauddin Zakariya University, Multan, with a CGPA of 3.43/4.00.
Availability
Location
Authorized to work in
Salary expectations
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