Open to opportunities

Tanya Gupta

@tanyagupta1

Message

Social Media Strategist driving engagement and brand visibility.

India

Message

What I'm looking for

I am looking for a role that allows me to further develop my skills in digital marketing and social media strategy, while contributing to a dynamic team focused on innovative brand solutions.

From performing street plays in school to managing digital campaigns for leading brands, my journey has always been driven by a love for connecting with people and telling impactful stories.

I’m a marketing professional with experience in digital marketing, social media strategy, and email marketing across industries like FMCG, media, and BFSI.

Currently, I manage digital marketing projects, creating engaging social media content, email marketing campaigns, and in-app communications. I’m passionate about blending creative storytelling with data-driven insights to deliver impactful results.

Let’s connect to discuss marketing, digital trends, or potential collaborations!

Experience

Work history, roles, and key accomplishments

Current

Account Executive

Current

Urja Communications

May 2025 - Present (2 months)

Managed client accounts and relationships, planning digital strategies and social media content. Led email marketing campaigns from design to performance analysis, conducting market research and competitor analysis to support strategic planning and pitches.

Client Relationship Management Digital Strategy Email Marketing Market Research Competitor Analysis Canva

Account Executive

Concept Public Relations Ltd

Sep 2024 - Present (10 months)

Drove engagement and grew social media accounts with targeted strategies. Analyzed competitors to improve social media strategies and trends, tracking performance and optimizing campaigns with detailed reports.

Social Media Strategy Competitor Analysis Campaign Optimization Performance Tracking Digital Marketing

Freelance

Sep 2023 - Present (1 year 10 months)

Gained hands-on experience in event coordination, hospitality, and management across corporate, property, wedding, and entertainment events.

Event Coordination Hospitality Management Event Management Corporate Events Entertainment

Customer Service Associate

Jio World Centre (NMACC)

Mar 2023 - Present (2 years 4 months)

Provided exceptional customer service to attendees at the NMACC launch, managing ticketing, registrations, and handling customer inquiries. Troubleshot issues and ensured a seamless event experience, assisting with event coordination and supporting smooth operations.

Customer Service Ticketing Event Coordination Troubleshooting

Corporate Affairs and Sustainability

Nestle

Dec 2022 - Present (2 years 7 months)

Selected as 1 of 3 interns from 4,604 applicants at Nestlé. Researched CSR and sustainability projects in Southern India, creating benchmarking reports for Nestlé’s CSR team.

CSR Benchmarking Data Analysis