Open to opportunities

Harshita Mundhara

@harshitamundhara

Message

Social media professional skilled in digital campaigns and content strategy.

India

Message

What I'm looking for

I am looking for a dynamic role that allows me to leverage my digital marketing skills while fostering creativity and collaboration within a team-oriented environment.

As a social media professional with hands-on experience, I have successfully executed creative and performance-driven digital campaigns across various industries. My expertise lies in content strategy, paid media, and campaign analytics, which has allowed me to deliver engaging brand experiences that drive results in reach, acquisition, and retention.

Currently, I serve as a Sr. Executive at Dentsu, where I manage daily social media operations and lead content development in collaboration with creative and strategy teams. One of my notable achievements includes executing a digital campaign for Abha Surgy Centre, where I handled over ₹1L in paid promotions focused on awareness and engagement. My previous roles at Allindia Technologies and Digilogi further honed my skills in managing social media accounts for major brands, driving engagement, and analyzing campaign performance.

Experience

Work history, roles, and key accomplishments

Current

Sr. Executive - Social Media

Current

Dentsu

Mar 2025 - Present (4 months)

Managed daily social media operations and paid campaigns across Instagram, Facebook, and LinkedIn. Led content development in collaboration with creative, strategy, and media teams, executing a digital campaign for Abha Surgy Centre – Anayatama, delivering live Instagram Story coverage and handling ₹1L+ paid promotions. Monitored campaign performance, prepared detailed reports, and suggested actio

Social Media Management Digital Paid Campaigns Instagram LinkedIn Content Development Reporting

Social Media Executive

Allindia Technologies

Sep 2022 - Feb 2025 (2 years 5 months)

Managed social media accounts for major brands like Emami, Tata Structura, Tata Pipes, Eveready, and Keventer. Created and scheduled content calendars, tracked performance, and generated reports, collaborating with internal art and copy teams to ensure timely and brand-aligned content. Successfully drove engagement in the Keventer Banana FIFA campaign, boosting reach and impressions.

Social Media Management Performance Tracking Reporting Brand Management Collaboration

Social Media Marketing Executive

Digilogi

Mar 2021 - Aug 2022 (1 year 5 months)

Built and maintained social media calendars and campaign plans for lifestyle and D2C brands, managing paid digital campaigns with budgets of up to ₹30,000/month on Instagram and Facebook. Achieved 30,000+ impressions and increased BloomFoods’ followers by 300+ in one month, while growing Cuddle Care’s Instagram following from 300 to 6,000 through active community engagement and strategic content.

Social Media Marketing Campaign Planning Instagram Community Engagement Content Strategy

Education

Degrees, certifications, and relevant coursework

Calcutta University

Bachelor of Commerce, Commerce

Completed a Bachelor of Commerce degree, focusing on core business principles and practices. Gained foundational knowledge in areas relevant to business and marketing.