Tales Campanhã Ferreira
@talescampanha
Brand and Packaging Designer with 10+ years building identities and packaging from concept to production.
What I'm looking for
I’m a Brand and Packaging Designer with over 10 years of experience in the strategic and creative development of brands, products, and packaging systems. I lead end-to-end work “from concept to industrial implementation,” with deep expertise in visual identity, graphic production, and technical testing.
In my recent roles, I’ve driven creative and strategic leadership in packaging development across multiple brands, evolved visual identity systems for consistency across categories, and owned quality control of final artwork for industrial production. I enjoy close collaboration with multidisciplinary and global teams—so my process turns innovation and material performance insights into reliable, production-ready packaging.
Experience
Work history, roles, and key accomplishments
Senior Packaging Designer
Vigor Alimentos
Jan 2025 - Jan 2026 (1 year)
Led strategic packaging development across multiple brands, evolving visual identity systems for consistency across categories. Conducted quality control of final artwork for industrial production and coordinated with marketing, R&D, suppliers, and print vendors.
Packaging Testing Analyst
Natura & Co
Jan 2023 - Jan 2025 (2 years)
Planned and executed packaging tests for diverse products, analyzing technical standards and material performance. Produced technical and strategic reporting for global teams based on innovation and packaging material results.
Jr. Packaging Designer
Nobelpack Embalagens
Jan 2021 - Jan 2023 (2 years)
Delivered end-to-end packaging development from ideation through manufacturing, solving design problems across production constraints. Created layouts, built prototypes, and followed up with production to ensure successful graphic production handoff.
Graphic Design Assistant
BB Beauty Cosméticos
Jan 2017 - Jan 2020 (3 years)
Created social media artwork and supported the development of visual identities and product creative. Contributed to graphic production for brand and product deliverables.
Education
Degrees, certifications, and relevant coursework
BELAS ARTES ABRE
Postgraduate Degree, Strategic Design
2024 - 2025
Postgraduate degree in Strategic Design at Belas Artes ABRE from 2024 to 2025.
RED ZERO
Technical Degree, Graphic Design
2014 - 2015
Technical degree in Graphic Design from RED ZERO from 2014 to 2015.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
talescampanha.myportfolio.comSalary expectations
Job categories
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