Open to opportunities

Syed Zeeshan Arshad

@syedzeeshanarshad

Message

Experienced Marketing Manager driving brand awareness and engagement.

Pakistan

Message

What I'm looking for

I am looking for a dynamic role that fosters creativity, collaboration, and growth opportunities within a forward-thinking organization.

I am an experienced and energetic Marketing Manager with over seven years of expertise in managing marketing projects from conception to completion. My proficiency in digital marketing platforms has significantly increased sales and overall company productivity. I have successfully prepared and overseen both online and print marketing campaigns, resulting in enhanced partner relations and brand loyalty.

Throughout my career, I have demonstrated a pragmatic and results-oriented approach, focusing on building market presence and driving growth. At Hijabista, I led marketing strategies that achieved a remarkable 60% year-over-year growth on social media platforms. My ability to manage cross-functional teams and budgets has been instrumental in improving brand positioning and market reach. I am committed to leveraging my skills to contribute to the success of my next organization.

Experience

Work history, roles, and key accomplishments

Current

Freelance Marketing Consultant

Current

Various Clients

Conducted market analysis and proposed new product developments for clients. Led brand research for packaging transformations and supported marketing strategies.

Market Analysis Product Development Brand Marketing Consumer Insights Marketing Strategy Project Management Communication Skills Creative Direction Process Improvement

Marketing Manager

Hijabista

Jan 2022 - Jan 2025 (3 years)

Managed creative marketing projects, designed direct mail campaigns leading to a 10% sales increase per quarter, and drove 60% YoY growth on social media. Implemented SEO strategies and marketing automation to enhance digital presence.

Marketing Management SEO Digital Marketing Project Management Social Media Marketing Budget Management Relationship Building Marketing Automation Team Leadership

Deputy Manager Marketing

Hijabista

Jan 2020 - Jan 2022 (2 years)

Executed integrated marketing communications strategy, managed a PKR 1.2 million budget, and supervised junior marketing assistants. Ensured efficient workflow and composed content for marketing collateral.

Integrated Marketing Budget Management Project Management Content Creation Branding Marketing Strategy Communication Skills Creative Direction Market Research

Assistant Manager Affiliate Marketing

KIDOZZZ (A Subsidiary of Bachaaparty)

May 2018 - Dec 2019 (1 year 7 months)

Drove a 35% growth in affiliate program revenue by recruiting niche content creators and managing daily inquiries. Analyzed performance data to improve affiliate engagement and sales.

Affiliate Marketing Data Analysis Partner Management Content Creation Performance Marketing Strategy Customer Retention Communication Skills Relationship Management Sales Strategy

Virtual Assistant for Product Management

MARZIA (Amazon PLB)

Feb 2016 - May 2018 (2 years 3 months)

Optimized Amazon product listings and managed inventory for fulfillment. Enhanced product visibility through strategic content optimization and branding initiatives.

Product Management SEO Inventory Management Branding Market Research Graphic Design Sales Performance

Education

Degrees, certifications, and relevant coursework

ICMA International

Cost and Management Accountant, Cost and Management Accounting

2024 -

Currently pursuing a Cost and Management Accountant qualification, focusing on financial management and accounting principles.

Institute of Business Administration

Master of Business Administration, Marketing Management

2020 - 2024

Pursuing a Master's degree in Business Administration with a focus on Marketing Management, gaining advanced knowledge in marketing strategies and business operations.

NED University of Engineering and Technology

Bachelor of Engineering, Industrial & Manufacturing Engineering

2011 - 2014

Completed a Bachelor's degree in Industrial and Manufacturing Engineering, focusing on the principles of engineering design, production processes, and systems management.