At Virtual Heroes, I managed and optimized Meta Ads and Google Ads campaigns, reducing cost per lead by more than 50%. I also connected paid ads, landing pages, GoHighLevel, and email/SMS follow-up through Zapier automations.
I set up GA4, Google Tag Manager, Meta Pixel, and Conversions API to support cross-channel attribution and event tracking. I also worked on SEO strategy for a new website, including its architecture and on-page structure.
At E-Planet Global, I led Google Ads and Meta Ads campaigns for e-commerce and POS services, improving ROAS. I set up affiliate programs and built CRM workflows to reduce manual handoffs between marketing and sales.
At IT Verticals Inc and Feroze Power, I worked across SEO, PPC, local SEO, tracking, and lead nurturing. My experience includes building HubSpot, GoHighLevel, and Bitrix24 workflows for lead scoring, routing, and follow-up.

