Open to opportunities

Swarada Shukla

@swaradashukla1

I’m a data-driven marketing professional, growing user acquisition and partnerships across EdTech and sports/tech startups.

United Kingdom

Message

What I'm looking for

I’m looking for a growth marketing role where I can run paid social and outreach, build automation-driven journeys, partner with stakeholders, and use analytics to scale acquisition and retention.

I’m a growth-focused marketing professional with experience across EdTech, media, sports, and tech startups. I drive user acquisition, partnerships, and community growth using data-driven campaigns and automation.

Recently, as a Marketing Executive at Unimad.ai, I led outreach to 100+ university students and generated 18,000+ qualified leads and sign-ups through outbound LinkedIn outreach and paid Meta campaigns. I also implemented AI-driven automation across WhatsApp, LinkedIn, and Email to reach 3,000+ community members and strengthen lead nurturing.

I also build partnerships and momentum through influencer outreach, activation planning, and analytics—delivering measurable results for organizations including Manchester United and Fujitsu UK. I bring a practical, execution-first mindset, from MarTech roadmaps and executive interviews to hands-on community event delivery.

Experience

Work history, roles, and key accomplishments

Current

Community Lead

Current

AthlyQue

Jan 2025 - Present (1 year 5 months)

Founded a grassroots sports initiative for women, scaling the community to 150+ active members within one year. Managed 3 badminton tournaments (Rs. 70,000+ budget) achieving 95% participant satisfaction and led a 15+ intern team across recruitment, operations, and crisis-management.

Community Building Event Management Team Leadership Community Tournament Operation Crisis Management

Marketing Executive

Unimad.ai

Aug 2025 - Jan 2026 (5 months)

Led outreach to 100+ US/UK/Ireland university students, driving international student platform adoption and delivering personalized job-search training to 160+ students. Generated 18,000+ qualified leads and sign-ups via LinkedIn outreach and Meta paid campaigns, and implemented AI-driven WhatsApp, LinkedIn, and email automation to reach 3,000+ community members.

Marketing Automation WhatsApp Marketing Email Marketing Lead Generation Outreach Community Growth

Marketing Project Coordinator

RuskMedia

Apr 2025 - Aug 2025 (4 months)

Developed and presented 15+ partnership proposals to secure brand collaborations, expanding visibility and revenue opportunities. Coordinated influencer outreach to 200+ creators, boosting launch engagement by 35%, negotiating with 60+ vendors, and driving 200M+ total views across platforms.

Partnership Development Campaign Planning Brand Management Meta Business Suite Digital Marketing performance reporting

Sales and Marketing Associate

Manchester United Football Club Ltd

Jan 2023 - Nov 2024 (1 year 10 months)

Increased sales by 36% and raised transaction sizes by 25%+ through data-driven marketing campaign optimization. Launched new photo kiosks, generating £15,000+ in the first week and lifting traffic volumes by 30%, while improving customer retention by 20% through management-aligned campaign strategy.

Data Driven Marketing Sales Growth Customer Retention Campaign Optimization KPI Reporting Customer Engagement

Marketing Consultant (Capstone)

Fujitsu UK

Feb 2023 - Sep 2023 (7 months)

Led a 4-member team to deliver a 40+ page MarTech report, achieving 90%+ client satisfaction. Conducted 10+ executive interviews and secondary research to identify capability gaps and presented recommendations that informed Fujitsu UK technology investments and strategic goals.

MarTech Strategy Stakeholder Management Executive Interviews Client Delivery Analytics & Insights

Co-Owner

Bakeologyy

Jul 2018 - Feb 2021 (2 years 7 months)

Built relationships across 20+ B2B and B2C stakeholders, driving 35% revenue growth and 20% market expansion. Developed social media campaigns and Meta paid ads to increase leads by 30%, and coordinated 15+ events to achieve 20% sales uplift post-events.

Meta Ads Marketing Campaigns Lead Generation Revenue Growth Event Coordination Performance Marketing Sales Enablement Relationship Management