Sushma M
@sushmam1
Senior copy and content writer with 15+ years shaping campaigns, web copy, and brand messaging for global clients.
AustraliaWhat I'm looking for
I’m a creative and accomplished copy and content writer with over 15 years of experience crafting compelling content for diverse clients. I write blog posts, website copy, and brochures, and I enjoy conceptualizing engaging campaigns that connect with audiences.
In my roles across Dubai, India, and beyond, I’ve managed creative work for high-profile brands and supported major pitches in the UAE, including the Prime Minister’s Office and Masdar. I’ve also collaborated with teams such as an Australian digital agency to deliver website work for EDGE, and I’ve helped win DarkMatter’s pitch based on content and copy strength alone.
Experience
Work history, roles, and key accomplishments
Content Writer (Freelancer)
UK Flooring Supplies
Jan 2020 - Jan 2024 (4 years)
Authored blog, website, and brochure content for UK Flooring Supplies in Dubai.
Content Writer (Freelancer)
Flooring Factory Outlet
Jan 2020 - Jan 2024 (4 years)
Developed blog content for Flooring Factory Outlet.
Creative Consultant
The Tribe
Jan 2018 - Jan 2020 (2 years)
Managed creative work for clients including Dubai Tourism and DWTC.
Creative Consultant
MullenLowe
Jul 2018 - Nov 2018 (4 months)
Created work for Infiniti, Warner Bros. World, and Majid Al Futtaim Group.
Creative Director & Partner
Noisy Carrot
Jan 2016 - Jan 2018 (2 years)
Directed creative strategies for clients including MG Motors, Coca-Cola, and DarkMatter.
Creative Head
Tonnit Design
Jan 2011 - Jan 2016 (5 years)
Oversaw creative output for clients including the Prime Minister's Office and Masdar.
Senior Copywriter
Cheil Worldwide
Jan 2008 - Jan 2011 (3 years)
Crafted campaigns for brands including Samsung and Saucony Shoes.
Copywriter
Out of the Box
Jan 2006 - Jan 2007 (1 year)
Developed engaging copy for clients such as Yahoo! and Electrolux.
Junior Copywriter
MAA Bozell
Jan 2003 - Jan 2006 (3 years)
Crafted copy and campaign ideas for clients such as Infosys.
Business Development Executive
IBM ACE
Jan 2002 - Jan 2003 (1 year)
Business development role at IBM ACE.
Education
Degrees, certifications, and relevant coursework
Mangalore University
Master of Business Administration, Marketing & Advertising
Completed an MBA in Marketing & Advertising at Mangalore University.
Availability
Location
AustraliaAuthorized to work in
Portfolio
coroflot.com/sushmam/portfolioJob categories
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