At Atlanta Journal-Constitution, I developed communications strategies to elevate visibility and reputation, and increased positive media coverage by 30%. I also planned a ribbon-cutting event attended by more than 100 dignitaries.
I managed the UATL paid membership launch, securing branded swag and distributing press kits to more than 70 industry peers. I also helped deliver more than $300K in in-kind donations and sponsorships through charity partnerships.
At COX ENTERPRISES, I developed executive messaging and communications for leaders, managers, and employees. I introduced internal courses on growth opportunities that drew more than 4.6K page visits, and helped increase RandomCoffee brand visibility and opt-in rate by 13%.
My communications work has also included employee newsletters and digital content at EMORY UNIVERSITY, media relations at FULTON COUNTY SCHOOLS and DEKALB COUNTY SCHOOL DISTRICT (DCSD), and newsroom editorial decisions at CBS 46 NEWS.
