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Sranjayee Nigam

@sranjayeenigam

Senior Visual & Brand Designer with 5+ years of experience creating high-impact marketing and digital brand experiences.

India
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What I'm looking for

I’m seeking visual and brand design roles that combine strong hands-on craft with strategic thinking, within collaborative teams that value clarity, data, and human-centered design—along with opportunities for mentorship and responsible use of AI.

I’m a Senior Visual & Brand Designer with over 5 years of experience working across healthtech, consumer products, and digital platforms. My work spans brand systems, marketing campaigns, landing pages, and social content—often in fast-moving, cross-functional environments.

At MFine, I partnered closely with marketing and product teams to design high-performing digital experiences and campaigns, contributing to measurable outcomes such as increased CTRs, higher conversion rates, and stronger brand consistency. I’m particularly comfortable translating complex or sensitive topics into clear, accessible visual stories—something I’ve developed deeply while working in healthcare.

I enjoy working at the intersection of craft and strategy: building scalable visual systems, collaborating with writers and marketers, and using data and experimentation to inform design decisions. I also actively explore AI-assisted design tools to improve workflows—always with a human-first mindset.

I’m currently looking for remote opportunities as a Senior Visual / Brand / Marketing Designer, ideally in mission-driven or product-led teams where thoughtful design, collaboration, and storytelling are valued.

Experience

Work history, roles, and key accomplishments

MF

Senior Graphic & UI Designer

MFine

Jan 2021 - Jan 2024 (3 years)

Led design for marketing and product initiatives, creating landing pages and UI that drove a 38% install-to-sign-up conversion and generated ₹158K revenue in 3 days; improved homepage banner CTR from 18.64% to 30.10% and health-check CTR from 4.67% to 8% through iterative A/B testing and AI-informed design.

Education

Degrees, certifications, and relevant coursework

Domus Academy logoDA

Domus Academy

Master of Arts, Interior and Living Design

2017 - 2018

Completed a Masters in Interior and Living Design with coursework focused on spatial design, materials, and user-centered living environments.

National Institute of Fashion Technology logoNT

National Institute of Fashion Technology

Bachelor of Design, Fashion and Lifestyle Accessory Design

2012 - 2016

Completed a Bachelors in Fashion and Lifestyle Accessory Design covering accessory design, materials, and product development.

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Sranjayee Nigam - Senior Graphic & UI Designer - MFine | Himalayas