Open to opportunities

Son Nguyen

@sonnguyen5

Message

I build fintech partnerships and go-to-market engines that scale digital products and user growth across APAC.

Vietnam

Message

What I'm looking for

I'm looking to lead partnerships, GTM, and product growth for fintech or digital platforms, using API integrations, ecosystem strategy, and cross-cultural execution to scale localized products across APAC.

I've led fintech and digital asset growth across APAC, securing partnerships, API integrations, and localized product campaigns that turn ecosystem opportunities into user and revenue growth.

At Oraichain Labs, I led Fintech and Digital Asset expansion for integrated automated trading platforms, developed strategic technical integrations, and spearheaded DeFi events engaging more than 10,000 users and builders.

Previously at bitcastle, I closed 35+ B2B partnerships across SEA, Japan, and MENA, generated $120K+ in campaign revenue, and represented the platform at Token2049 and iFX Expo Dubai. At Sotanext, I led GTM for Fizen and Heroes Land and grew organic audiences to 80K+ followers.

As founder and project lead for Orbiton, I built a digital financial yield optimization product, shaped its financial model and roadmap, and coordinated smart contract and UI/UX teams. The project won 1st Prize in the Hacker League 2024 DeFi Track.

Experience

Work history, roles, and key accomplishments

Head of Business Development

Oraichain Labs

Apr 2024 - Nov 2025 (1 year 7 months)

Leading Fintech & Digital Asset vertical expansion, driving user growth for integrated automated trading platforms. Developed strategic API integrations and initiated cross-platform growth campaigns.

Fintech Digital Assets API Integration Business Development User Acquisition DeFi Localization