Somya Dhankhar
@somyadhankhar
Results-driven marketing professional with expertise in B2B digital marketing.
What I'm looking for
I am a results-driven marketing and account management professional with a strong background in B2B digital marketing, client relationship management, and revenue growth strategies. My experience includes developing high-impact marketing campaigns and optimizing campaign performance, which has led to significant customer acquisition across diverse industries. I excel at leveraging data analytics, content marketing, and social media to scale businesses effectively.
Currently, as an Account Executive at VigTech Consulting, I have successfully executed a LinkedIn growth strategy that increased brand awareness by 15% and generated leads through targeted outreach. My previous roles have equipped me with a wealth of experience in community engagement, digital content management, and strategic account management. I am passionate about helping brands and agencies achieve digital marketing success through strategic consulting and cross-functional collaboration.
Experience
Work history, roles, and key accomplishments
Account Executive- Marketing & Sales
VigTech Consulting
Aug 2023 - Present (1 year 10 months)
As an Account Executive at VigTech Consulting, I developed and executed a LinkedIn growth strategy, increasing brand awareness by 15% and generating leads through targeted outreach. I optimized marketing workflows and implemented lead generation campaigns, contributing to a significant increase in brand reach and conversion rates.
Events Manager- Marketing
City of Mississauga
Jan 2024 - Jan 2024 (0 months)
In my role as Events Manager, I developed community engagement initiatives that significantly increased participation in events. I implemented a data-driven strategy to optimize event marketing and introduced an automated inventory tracking system to enhance operational efficiency.
Marketing & Operations Lead
The Loft Sale
Jun 2022 - Apr 2023 (10 months)
As Marketing & Operations Lead, I spearheaded digital marketing campaigns that boosted social media engagement and follower growth. I managed client relations and event logistics, enhancing overall sales performance and brand awareness through effective content strategies.
Marketing and Content Strategist
Apparel Resources
Aug 2022 - Dec 2022 (4 months)
As a Marketing and Content Strategist for Apparel Resources, I developed marketing strategies and content that enhanced brand visibility and engagement. My freelance work focused on creating impactful narratives and optimizing digital presence.
Retail Marketing Management
JJ Valaya
Aug 2021 - May 2022 (9 months)
In my role at JJ Valaya, I revamped digital marketing strategies, leading to a significant increase in campaign effectiveness. I managed content development for a luxury magazine and negotiated vendor contracts to enhance brand distribution.
Digital Media Manager
Vivaci Luxury
Dec 2020 - Jul 2021 (7 months)
As Digital Media Manager, I led a team to drive brand awareness through strategic content creation. I executed high-impact social media ad campaigns and conducted market research to identify trends that contributed to market share growth.
Account Manager
Digiserv Media Pvt. Ltd
Jul 2016 - Jan 2020 (3 years 6 months)
In my position as Account Manager, I managed multi-channel advertising campaigns, significantly increasing client retention and reducing project completion time. I led experiential marketing activations that enhanced brand visibility and secured new projects.
Education
Degrees, certifications, and relevant coursework
Sheridan College
Post Graduation (Masters), International Business Management
2023 - 2024
Guru Jambeshwar University of Science & Technology
Bachelor of Arts, Mass Communication and Journalism
2013 - 2016
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
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