At Prop Data, I own and execute technical SEO across data-driven real estate platforms. I manage sitemaps, indexing, crawl optimisation, redirects, and schema, while working with engineering and content teams to resolve SEO issues.
I lead AEO and GEO optimisation at Prop Data and produce SEO reports and performance insights for internal teams and clients. I also build SEO automation and AI-driven workflows using n8n.
At NP Digital, I led SEO strategy across client portfolios, conducted enterprise SEO audits, and managed site migrations. I trained and managed SEO team members and presented strategies and performance results to clients and stakeholders.
Earlier, I worked as an SEO Specialist at NP Digital and JetLine operating as Jetweb (Pty) Ltd, and as a Project Manager and SEO Consultant at WSI OMS. My work spans technical SEO, organic growth, analytics, and search strategy.
