Bee Burger
@beeburger
Experienced SEO Specialist and Digital Strategy Expert driving measurable growth.
What I'm looking for
I am a seasoned SEO Specialist, Project Manager, and Content Strategist with a strong focus on on-page, off-page, and technical SEO. My structured, data-driven approach has enabled me to conduct comprehensive SEO audits, uncover key insights, and implement optimizations that significantly enhance search visibility, user experience, and conversions.
In my current role at Woww Digital, I have successfully led an SEO overhaul that increased organic traffic by 50% in just six months. My strategic optimizations and AI-driven content automation have reduced production time by 30%, while my efforts have resulted in a staggering 1330% revenue increase for a client over 12 months. I thrive in collaborative environments, working closely with cross-functional teams to ensure that SEO strategies align with overarching business objectives.
With a background spanning various industries, including e-commerce, SaaS, and healthcare, I am proficient in tools such as GA4, GSC, SEMrush, and Ahrefs. My commitment to continuous learning and adaptation keeps me at the forefront of SEO trends, allowing me to deliver sustainable, long-term growth for my clients.
Experience
Work history, roles, and key accomplishments
Senior Project Manager, SEO & AI Content Strategist
Woww Digital
Jan 2022 - Present (3 years 5 months)
As a Senior Project Manager and SEO Specialist, I manage client accounts across various industries, developing and executing SEO, PPC, and Paid Social strategies. I lead programmatic SEO and AI-driven content automation, significantly increasing client traffic and revenue through strategic optimizations. My role includes providing SEO audits and training internal teams on best practices.
SEO Consultant & Digital Strategist
DigiBeeZA
Mar 2019 - Apr 2022 (3 years 1 month)
In my role as an SEO Consultant and Digital Strategist, I managed end-to-end SEO and content marketing strategies for multiple clients. I provided comprehensive SEO services, including audits and keyword research, while educating clients on the importance of SEO and organic growth.
Key Account Manager & Footwear Buyer
The Basic Group
Mar 2013 - May 2019 (6 years 2 months)
As a Key Account Manager, I managed key client accounts, negotiated supplier contracts, and developed business growth strategies. I was responsible for client relationship management and conducted product sourcing trips to optimize the supply chain.
Branch Finance & HR Manager
MDS Collivery
Jan 2007 - Mar 2013 (6 years 2 months)
In my role as Branch Finance & HR Manager, I oversaw financial operations and HR management for regional teams. I focused on process optimization and ensured compliance and operational efficiency across the organization.
Education
Degrees, certifications, and relevant coursework
South African Theological Seminary
Bachelor's Degree, Theology & Philosophy
2019 - 2024
Strengthened critical thinking, ethical decision-making, and communication skills for strategic marketing.
Achology – The Academy of Modern Applied Psychology
Certified Counseling Practitioner, Mental Health Counseling & Psychology
2020 -
Enhanced ability to understand user behaviour, develop persuasive content, and create high-engagement campaigns.
IIE Rosebank College
Diploma, Graphic Development
2013 - 2016
Applied design and branding principles to digital marketing strategies.
Mind Leaders
Diploma, Project Management
2008 - 2012
Provided expertise in stakeholder coordination, process optimisation, and campaign execution.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
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