Shuqi Zhu

Supported business partnerships and entrepreneurship programs, pitching sponsorship opportunities to banks and corporate partners. Organized business networking events for up to 300 attendees and helped deliver the Fudan Star Entrepreneurship Program.

Independently operated a content-driven e-commerce business, building a brand from concept to 12,000 followers in one year and generating RMB 100,000 in sales in six months. Owned the end-to-end merchant lifecycle from market research to customer acquisition.

Managed a portfolio of approximately 15 B2B client accounts, securing and expanding a major U.S. home-textile importer account that generated $10M in sales over two years. Developed competitive pricing strategies and coordinated cross-functional account activities across international markets.

Designed advertising products and translated user research and data into digital experiences for client-facing teams at a data-driven TV advertising technology company.

Delivered digital product and customer experience solutions for enterprise clients, including Charter Communications and Mercury Insurance, at a global creative agency.

Master of Professional Studies in Communication Design from Parsons School of Design, completed in 2020.

Bachelor of Arts in Economics from the University of Southern California, completed in 2018.