Shubham Bansal

I’m an accomplished Senior Business Analyst with 6+ years of experience using data analytics and statistical insights to drive business performance and process optimization. I lead end-to-end analytics while collaborating closely with cross-functional stakeholders to turn data into decisions.

In my current role as Senior Business Analyst at Gameskraft, I take ownership of poker-business analytics—from performance tracking to strategic insights and stakeholder reporting. I’ve led a growth initiative by segmenting users based on withdrawal behavior, identifying high-withdrawal cohorts with lower profitability, and the recommendations helped achieve 50% growth in net commission week over week.

I also focus on automation and operational reliability: I automated weekly business review slides using Python and the Google Sheets API, reducing manual reporting effort by 4 hours per week. When I identified a tech bug in the poker app that enabled exploitation and caused a loss of 1 lakh per day, I drove resolution and implemented an alerting system to proactively notify business, product, and tech teams of similar issues.

Previously at Moonfrog Labs and Cure.Fit, I implemented and evaluated product and business initiatives through A/B testing and deep-dive analysis, including a tournament feature in Teen Patti Gold that delivered a 2L weekly revenue uplift and improved user engagement by 10%. I’ve also built dashboards and scoring systems (Tableau and operational scorecards) and handled fraud identification and funnel optimization—so teams can move faster, measure better, and grow with confidence.