Client services (advertising), account management (Advertising and marketing), content marketing
Looking for a job
Shreya Rathod
@shreyarathod
Client Services Executive (Advertising) at Better Communications
IndiaWhat I'm looking for
At Better Communications, I manage creative mandates across HSBC's Wealth, NRI, and Commercial Banking marketing verticals. I interpret client briefs for advertising creatives and handle requests, new briefs, and approvals.
I coordinate production with graphic designers, video editors, and copywriters, and oversee creative output across formats including brochures, emailers, event creatives, and videos.
Previously, I wrote food, travel, news, and beauty-industry articles at Curly Tales and StyleSpeak Magazine. I also worked on SEO and WordPress uploads, and designed article covers using Canva.
Experience
Work history, roles, and key accomplishments
BC
Current
Client Services Executive
Better Communications
Feb 2025 - Present (1 year 8 months)
Received and interpreted client briefs for advertising creatives, managed daily client communication, and coordinated end-to-end production with designers, editors, and copywriters. Oversaw creative output across formats and managed mandates for HSBC marketing verticals.
CT
Content Writer (Contract)
Curly Tales
Apr 2024 - May 2024 (1 month)
Wrote food and travel articles focused on the Middle East, conducted grammar and plagiarism checks, and managed content uploads and SEO on WordPress. Designed cover images and scheduled posts on Facebook.
SM
Content Writer
StyleSpeak Magazine
Jan 2024 - Mar 2024 (2 months)
Conducted research for article topics and wrote articles focused on the beauty and salon industry. Coordinated with freelance writers and graphic designers, proofread and edited articles, and sourced relevant images.
CT
Content Writer
Curly Tales
Dec 2022 - Dec 2023 (1 year)
Wrote food, travel, and news articles, and conducted grammar and plagiarism checks using Grammarly. Managed content on WordPress, optimized articles for SEO, designed cover images with Canva, and scheduled posts on Facebook and YouTube.
CT
Editorial Intern
Curly Tales
Oct 2022 - Dec 2022 (2 months)
Edited and proofread articles, performed plagiarism checks, and contributed to writing food and travel articles. Managed content uploads and SEO optimization on WordPress, designed article covers, and scheduled social media posts.
Education
Degrees, certifications, and relevant coursework
WM
Welingkar Institute of Management
PGDM, Media & Advertising Management
2024 -
Pursuing PGDM in Media & Advertising Management from Welingkar Institute of Management from July 2024 to July 2026.
GC
Guru Nanak Khalsa College
Bachelor of Arts, English Literature
2019 - 2022
Grade: 8.52 GPA
Bachelor of Arts in English Literature from Guru Nanak Khalsa College from August 2019 to May 2022, with a GPA of 8.52.
UD
Udemy
Spanish (Basics), Spanish
Completed a course on Spanish basics.
GO
Fundamentals of Digital Marketing, Digital Marketing
Completed a course on fundamentals of digital marketing.
Availability
Looking for a job
Location
IndiaAuthorized to work in
Salary expectations
45k-48k USD
Job categories
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