Open to opportunities

SHOUVIK SARKAR

@shouviksarkar1

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MBA candidate skilled in GTM, consumer insights, pricing strategy, and cross-functional business impact.

India

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What I'm looking for

I seek marketing/brand/strategy roles in consumer-focused companies where I can drive GTM execution, pricing optimization, and cross-functional impact while growing in leadership and analytical responsibility.

I am an MBA candidate at IIM Amritsar with hands-on experience in business strategy, consumer insights, market research, and go-to-market planning, demonstrated across consulting internships, projects, and national competitions.

I have led cross-functional teams to deliver measurable results — driving 3× engaged audience growth, improving execution accuracy by 18%, reducing manual effort by 20%, and improving ROI by 15% through pricing and process interventions.

I seek roles in marketing, brand, strategy, or business management within FMCG, FMCD, and consumer-focused sectors where I can apply structured problem-solving, data-driven decision routines, and stakeholder collaboration to drive growth.

Experience

Work history, roles, and key accomplishments

Agritech Market Research

The Neotia University

Sep 2025 - Dec 2025 (3 months)

Analysed digital transformation trends across India’s agriculture value chain, evaluating platforms like e-NAM and private agritech players to identify opportunities for improving market transparency and digital penetration.

Market Research AgriTech Competitive Analysis Pricing Analysis Report Writing

Pricing Strategy Project

Vodafone Idea

Jun 2025 - Aug 2025 (2 months)

Designed a revenue-maximising pricing architecture using ARPU modelling, churn analysis, and competitive benchmarking, and proposed a three-tier pricing model with GTM and communications strategies to improve profitability and retention.

Pricing Strategy ARPU Churn Modeling Competitive Benchmarking GTM Planning

Management Consulting Intern

UNI Network Group

Mar 2025 - May 2025 (2 months)

Conducted competition, consumer behaviour, and market landscape analysis to inform brand positioning and GTM content, driving 3× growth in engaged audience in 2 months and leading a 7-member team. Designed SOPs and workflow frameworks that reduced manual effort by 20% and improved execution accuracy by 18%, while optimising spend to improve ROI by 15%.

Market Research GTM Strategy Consumer Insights Pricing Analysis Stakeholder Management Team Leadership