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Shourya SharmaSS
Open to opportunities

Shourya Sharma

@shouryasharma

I’m a performance marketing and business analytics professional turning full-funnel data into ROAS/CAC outcomes and actionable strategy.

India
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What I'm looking for

I’m looking to own full-funnel growth where data strategy drives measurable ROAS/CAC. I want to build automated intelligence pipelines, translate insights into executive-ready decisions, and prototype AI that turns business conversations into actionable recommendations.

I’m trained to remove noise from data and uncertainty from strategy. With an MBA in Business Analytics, I bring a full-funnel mindset plus strong foundations in financial interpretation and structured, stakeholder-ready communication.

At Growth Jockey Pvt. Ltd., I led D2C media planning and execution across Google (Search, PMax, Shopping) and Meta to align brand messaging with aggressive ROAS/CAC targets. I rebuilt account structures using full-funnel segmentation, then delivered multi-dimensional cohort and cohort-style drilling with automated performance dashboards in Looker Studio for C-suite decision-making. I also authored end-to-end SOPs for technical execution, pixel implementation, and campaign QA to reduce manual errors and accelerate team scaling.

Earlier, as a Summer Intern at Skyquestt Technologies, I authored and validated 100+ client-ready research deliverables and used AI to standardize templates and keyword-assisted indexing for faster reuse. I’ve also prototyped “Empra,” a conversational AI for internal mobility recommendations, and built an automated Business News Intelligence Dashboard with ingestion, tagging rules, and sentiment tracking to speed up evidence retrieval.

Experience

Work history, roles, and key accomplishments

SL

Summer Intern

Skyquestt Technologies Pvt. Ltd.

May 2025 - Aug 2025 (3 months)

Authored and validated 100+ research deliverables, including company profiles and competitor benchmarking tables. Used AI-driven template standardization and keyword-assisted indexing to improve research discoverability and reduce time-to-reproduce, while performing secondary research and Excel-based growth-rate analysis.

Education

Degrees, certifications, and relevant coursework

University of Petroleum and Energy Studies (UPES) logoUU

University of Petroleum and Energy Studies (UPES)

MBA, Business Analytics

2024 - 2026

Grade: GPA: 8.9

MBA with an emphasis on Business Analytics (GPA: 8.9) from UPES for 2024–2026.

Vivekananda Global University logoVU

Vivekananda Global University

BBA Honors, Entrepreneurship

2019 - 2022

Grade: GPA: 8.5

BBA Honors with an emphasis on Entrepreneurship (GPA: 8.5) from Vivekananda Global University for 2019–2022.

Tech stack

Software and tools used professionally

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