Sourabh Chougule

I’m a data analytics-focused professional with experience in research and business operations, especially around campaign and performance measurement. I work with data collection, cleaning & validation, KPI tracking, and performance reporting to uncover underperforming segments and practical optimization opportunities.

In my recent roles, I analyzed campaign performance across 50+ campaigns by tracking CTR, CPC, and ROAS, then turned trends into actionable recommendations. I also prepared daily and weekly reporting for internal review and supported sales/marketing teams with prospect research, data validation, and maintained cleaned email campaigns and lead databases.

Through projects like Netflix Subscription Churn Analysis and retail search ad performance analysis, I’ve strengthened my ability to perform exploratory analysis, logistic regression, and visualization-based storytelling. I’m driven by problem-solving, strong written and verbal communication, and cross-functional collaboration in fast-paced environments.