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Shelley Brydon

@shelleybrydon

Project Manager and Marketing Manager coordinating cross-functional teams to deliver on-brand campaigns and client KPI targets.

United States
Message

What I'm looking for

I’m looking to lead cross-functional projects and craft strategic messaging—driving on-brand marketing deliverables, building timelines and briefs, and supporting measurable client KPIs in a fast-paced environment.

I’ve coordinated the creation and execution of 4 award-winning ad campaigns by managing cross-functional teams and building strategic communications for clients like Utah DHHS, Utah DOT, and Ohio DOT.

At Penna Powers, I manage projects that hit client KPIs for 30+ accounts—writing strategic briefs and memos, building timelines, and prioritizing resources within budget and schedule constraints.

Before that, as a Marketing Manager at Capstone Partners, I strengthened brand awareness across 9 social accounts, used data-driven iteration to improve sales materials and training presentations, and built a tracking/reporting tool to improve visibility.

I’ve also supported 501(c)3 goals as a Volunteer Marketing Specialist with RODS Heroes, including funding 15 additional adoption grants through social media content and events.

Experience

Work history, roles, and key accomplishments

RH

Volunteer Marketing Specialist

RODS Heroes

Aug 2014 - May 2019 (4 years 9 months)

Achieved 501(c)3 goals by funding additional adoption grants for orphans with Down syndrome through social media content and events. Created engaging signage, team member highlights, and branding materials.

Education

Degrees, certifications, and relevant coursework

Utah State University logoUU

Utah State University

Bachelor of Science, Business Management and Marketing

Bachelor of Science in Business Management and Marketing from Utah State University, class of 2014.

Tech stack

Software and tools used professionally

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