Open to opportunities

Mabel Dieguez Salcedo

@mabeldieguezsalcedo

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Marketing project manager blending branding, digital marketing, and cross-functional leadership to drive growth.

United States

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What I'm looking for

I seek a collaborative company where I can lead branding and digital marketing projects, optimize processes, and drive creative, measurable growth.

I am a marketing professional with 9+ years of experience in branding, project management, and digital marketing, focused on turning strategic ideas into measurable results. I lead cross-functional teams to deliver cohesive brand experiences and streamline processes for on-time, on-budget delivery.

Throughout my career I have managed large private-label programs, executed rebrands, coordinated photography and creative production, and developed company identities from concept to launch. I optimize workflows—standardizing SOPs and improving project tracking—to increase efficiency and strengthen approval processes.

I bring a creative business mindset, strong communication, and hands-on experience with vendor coordination, budgeting, copywriting, and asset production. I am motivated to join a collaborative organization where I can contribute to brand growth and operational improvements.

Experience

Work history, roles, and key accomplishments

Current

Client Services Project Manager

Current

Quad Graphics

Oct 2022 - Present (3 years 4 months)

Lead Academy Sports & Outdoors private label projects, coordinating vendors, product developers, and creative teams to deliver on brand and on schedule; standardized Workfront proofing SOPs to improve approval efficiency.

Project Management Workfront Vendor Management Brand Management Cross Functional Collaboration Process Improvement

Project Manager

R&T Heights LLC

Jun 2021 - Oct 2022 (1 year 4 months)

Directed multiple simultaneous projects and contractors, launched company branding and marketing collateral, and implemented a project/account tracking system to improve operational efficiency and budget oversight.

Project Management Branding Budgeting Stakeholder Management

Marketing Coordinator

Farouk Systems

May 2019 - Sep 2020 (1 year 4 months)

Coordinated vendor and sales communication, produced scripts and assets for photoshoots, authored packaging and ad copy, and conducted competitive research to inform creative marketing strategies.

Marketing Coordination Copywriting Market Research Packaging Design Content Creation

Marketing Specialist

FP Transitions

Apr 2017 - Jun 2018 (1 year 2 months)

Managed business listings and social media, designed marketing materials and reports, developed client content and a sustainability toolkit, and edited marketing assets to strengthen client engagement.

Social Media Content Development Graphic Design Reporting Client Engagement

Education

Degrees, certifications, and relevant coursework

The Art Institute of Portland

Bachelor of Science, Design Management

Completed a Bachelor of Science in Design Management emphasizing the integration of art and business with coursework in advertising, marketing, and design strategy.