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Shashwati Satya

@shashwatisatya

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Associate Product Manager focused on growth marketing, SEO, and data-driven product growth.

India

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What I'm looking for

I’m looking for a role where I can own growth experiments and product lifecycle execution, using SEO and analytics to drive customer acquisition, engagement, and retention through cross-functional collaboration.

I’m a Product and Growth professional with experience across product management, SEO, digital marketing, and brand growth. I focus on customer journeys, growth funnels, and experimentation to drive measurable results.

In my current role, I lead product growth initiatives and support product lifecycle activities. I collaborate with marketing, branding, and business teams to improve customer engagement, execute social media growth campaigns and influencer partnerships, and monitor performance for optimization opportunities.

Previously, I worked as an SEO Analyst and SEO Manager, conducting keyword research, competitor analysis, and SEO audits. I implemented on-page and off-page optimization, managed technical SEO improvement initiatives, and delivered analytics reports with actionable business insights to stakeholders.

I’m customer-centric and data-driven, with a strong product mindset for user acquisition and retention. I bring structured project management, stakeholder management, and cross-functional collaboration to help teams align growth strategy with business objectives.

Experience

Work history, roles, and key accomplishments

Current

Product Manager & Growth Specialist

Current

Pure Aura (Baby Aura Essentials)

Mar 2026 - Present (4 months)

Led product growth initiatives and supported product lifecycle activities. Collaborated with marketing and branding teams to improve customer engagement and ran social media growth campaigns with influencer partnerships, monitoring performance for optimization opportunities.

Product Management Product Lifecycle Management Growth Strategy Customer Engagement Social Media Growth Influencer Partnerships Campaign Optimization Analytics Customer Acquisition

Current

Product Manager & Social Media

Current

Pure Aura (Baby Aura Essentials)

Mar 2026 - Present (4 months)

Led product growth initiatives and supported product lifecycle activities. Collaborated with marketing and business teams to improve customer engagement and executed social media growth campaigns and influencer partnerships.

Product Lifecycle Management Product Growth Strategy Customer Engagement Social Media Growth Influencer Partnerships Customer Acquisition

SEO Analyst

Zaprev

Dec 2025 - Mar 2026 (3 months)

Conducted keyword research, competitor analysis, and SEO audits, implementing on-page and off-page optimization strategies. Generated analytics reports and collaborated with content teams to improve organic visibility and search performance.

SEO Keyword Research On Page SEO Off Page SEO Technical SEO Analytics Reporting Organic Visibility SEO Performance Competitive Analysis SEO Optimization Content Collaboration

SEO Manager

Blue Ocean Global Technology

Jul 2024 - Apr 2025 (9 months)

Managed SEO projects for domestic and international clients, leading cross-functional teams across content and optimization. Performed technical SEO audits, drove performance improvement initiatives, and presented growth-focused recommendations and performance reports to stakeholders.