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Shamayita Datta Chaudhuri

@shamayitadattachaudh

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Communications specialist across B2B, SaaS and B2C who shaped AjnaLens campaigns earning 60% email open rates.

India

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What I'm looking for

I’m currently on a career break and looking to bring my experience across B2B, SaaS and B2C to the next brand I work with.

At AjnaLens, I wrote conversion-focused campaign copy that achieved 60% email open rates, and helped a campaign video generate 673+ likes. I also delivered content across eight formats and contributed to GTM and PR content strategy for events including GDC 2024.

At ConvergenSEE India MarTech Pvt. Ltd., I scaled creative operations from one to 6+ client accounts and oversaw 180+ monthly marketing collaterals. I built and recruited a nine-member creative team, and contributed to pitches with a 13–15% win rate.

At Shipyaari, I led in-house writers, guided designers and coordinated with external agencies. I managed SEO across the website, blogs and social media, and developed integrated marketing plans across digital channels.

My work has spanned B2B, SaaS and B2C brands including Mahindra & Mahindra, Saregama, eBay India, AjnaLens and Carelon. I’m currently on a career break and looking to bring my communications experience to the next brand I work with.

Experience

Work history, roles, and key accomplishments

Content Marketing Manager

Shipyaari

Dec 2024 - Mar 2025 (3 months)

Led in-house writers and guided designers, coordinating with external agencies to meet content requirements. Managed SEO across website, blogs, and social media, and developed integrated marketing plans across four digital channels.

SEO Content Marketing Social Media Email Marketing Video Marketing Team Leadership

Sr. Writer - Marketing Team

AjnaLens

Nov 2023 - Aug 2024 (9 months)

Achieved 60% email open rates through targeted messaging and conversion-focused campaign copy. Generated 673+ likes on a campaign video and delivered multi-channel content across 8 formats, including blogs, social media, video, webinars, websites, ads, PR, and sales collateral.

Email Marketing Copywriting Content Strategy PR Event Marketing Paid Media Social Media

Creative Strategist - Copy Team Lead

Clevertize Pvt. Ltd.

Jan 2023 - Jul 2023 (6 months)

Built and managed a 4-member creative team, recruiting and mentoring talent while quality-checking creative output. Contributed writing and creative strategy to client pitches, and managed content delivery across 4+ brands simultaneously.

Team Leadership Creative Strategy Copywriting Content Management SEO Email Marketing Mailchimp GA4 Google Search Console SEMrush Google Trends

Manager - Creative Team

ConvergenSEE India MarTech Pvt. Ltd.

Feb 2020 - Aug 2022 (2 years 6 months)

Scaled creative operations from 1 to 6+ client accounts, overseeing 180+ monthly marketing collaterals. Built and recruited a 9-member creative team, mentored interns, and led or oversaw 15–20 integrated campaigns across digital and traditional channels.

Team Leadership Creative Operations Campaign Management UI Design Pitch Development Mentorship