SPshahida parveen
@shahidaparveen
Amazon Ads Specialist with a passion for marketing and technology.
PakistanWhat I'm looking for
With over two years of experience in marketing and a Bachelor's degree in Arts and Commerce, I have developed a strong passion for both marketing and technology. Specializing in Amazon Ads since early 2021, I have gained extensive knowledge of the platform, focusing on optimizing campaigns to maximize ROI and conversions.
In my role as an Executive Ads Manager at Silver Square, I manage and optimize campaigns daily, tracking KPIs to assess performance and identify areas for improvement. I conduct deep analyses of accounts to address weaknesses and seize opportunities, developing tailored strategies based on key performance metrics such as ROI, ACOS, and ad spend.
I am eager to continue expanding my skills in Amazon PPC and explore new opportunities for collaboration, leveraging my expertise in consumer behavior analysis and market research to drive success.
Experience
Work history, roles, and key accomplishments
Executive Ads Manager
Silver Square
Aug 2022 - Present (2 years 11 months)
Managed and optimized daily campaigns to maximize ROI and conversions, tracking KPIs to assess performance and identify areas for improvement. Conducted deep analyses of accounts to address weaknesses, mitigate risks, and seize opportunities, developing tailored, full-funnel strategies through detailed performance analytics.
PPC Ads Specialist
Osprow Digital
Mar 2022 - Present (3 years 4 months)
Managed weekly and monthly PPC reports, conducting in-depth keyword research using various tools and methodologies. Set up, monitored, and optimized ad campaigns for best results, structuring and restructuring accounts for better performance.
Education
Degrees, certifications, and relevant coursework
Government College for Women
Bachelor's Degree in Arts and Economics, Arts and Economics
2007 - 2009
Completed a Bachelor's degree focusing on Arts and Economics. This foundational education provided a strong base for understanding market dynamics and consumer behavior.
Government College for Women
Intermediate in Arts and Commerce, Arts and Commerce
2005 - 2007
Undertook an Intermediate program in Arts and Commerce. This period helped develop foundational knowledge in business and humanities.
Availability
Location
PakistanAuthorized to work in
Social media
Job categories
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