Open to opportunities

Scott Gaddis

@scottgaddis

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Director of Global Sales driving revenue growth from startups to $10M+ in international markets.

United States

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What I'm looking for

I’m looking to lead revenue growth and global sales strategy—owning forecasting, go-to-market execution, and distributor partnerships—while collaborating with founders and executive teams to build scalable commercial infrastructure.

I’m a revenue-focused commercial executive with 15+ years of experience building and scaling high-growth organizations across beverage, foodservice, hospitality, distribution, CPG, and technology. I’ve grown businesses from startup phase to $10M+ in annual revenue by leading sales organizations, expanding international markets, securing strategic partnerships, and developing scalable commercial infrastructure.

At Tenzo Matcha, I led the scaling journey from a mid-six-figure startup to more than $10M in annual revenue, owning company-wide revenue across multiple channels and building a global sales organization of 10 direct reports across three countries. I also drive executive-level business planning through forecasting, demand planning, budgeting, distributor management, and go-to-market strategy across North America and Europe.

Experience

Work history, roles, and key accomplishments

Current

Director of Global Sales

Current

Tenzo Matcha

Jan 2022 - Present (4 years 5 months)

Led all commercial functions for a high-growth beverage business, scaling revenue from a mid-six-figure startup to more than $10M in annual revenue within five years. Built and managed a global sales organization of 10 direct reports across three countries and expanded North America and Europe go-to-market, including growing Dutch Bros to projected annual revenue exceeding $5M.

Global Sales Leadership Revenue Growth Strategy Forecasting & Demand Planning Distributor Management Go To Market Strategy Budgeting & SOPs National Accounts International Expansion Strategic Partnerships Sales Ops

West Division Sales Manager

CS Group

Jan 2018 - Jan 2022 (4 years)

Managed sales strategy and key relationships across the Pepsi system, directing product launches and market expansion across 27 states. Drove 68% year-over-year sales growth while generating 4.4 million gallons in annual sales, leading national event marketing and field activation programs.

Sales Leadership Account Management Field Sales Training Marketing Activations Distributor Management Forecasting

Director of Sales

Envision LLC

Jan 2016 - Jan 2018 (2 years)

Increased weekly revenue from $50,000 to $1.65M within six months by expanding adoption through Anheuser-Busch distributor partnerships. Directed sales growth, customer onboarding, implementation, and field operations across California and Hawaii.

Revenue Growth Sales Leadership Customer Onboarding Market Penetration Territory Management Field Sales Operations Account Development

Western Regional Sales Director

Kretek International

Jan 2014 - Jan 2016 (2 years)

Generated more than $400,000 in new sales during the first 12 months through product launches and regional market expansion. Managed distributor partnerships and led pricing, promotional planning, and growth initiatives while securing major accounts including Target and Sprouts.

Regional Sales Leadership Product Launches Pricing Strategy Marketing Planning Account Management Retail Execution Growth Initiatives

California Sales & Merchandising Manager

Frank-Lin Distillers

Jan 2007 - Jan 2014 (7 years)

Managed annual sales volume exceeding 250,000 cases and led statewide sales and merchandising teams. Maintained 100% distribution across major retail chains and developed merchandising/category management programs to improve retail execution and sales performance.

Sales Volume Merchandising Strategy Category Management Retail Execution Team Leadership Strategic Account Management