Brianna Carmichael

Developed and implemented digital media campaigns for a variety of clients, leveraging various channels. Conducted research to understand the target audience and develop effective messaging and creative strategies. Utilized data-driven insights to optimize campaigns in real-time and reach the desired results.

Coordinate and manage a team of 10+ volunteers to drive organizational mission and goals. Lead volunteer recruitment efforts to engage new members, build community, and create a culture of growth. Maintain accurate records of volunteers’ attendance; track progress and identify potential areas of growth. Analyze program data to develop reports that inform decision making within the organization.

Served as Student Health Co-Lead at Peer Health Educators, University of Minnesota, Morris; oversaw the planning and implementation of health-related educational initiatives and activities. Assisted with the planning and execution of campus wellness events, such as health fairs and health screenings.