Open to opportunities

Saron Demessie

@sarondemessie

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Graphic designer specializing in presentation and pitch deck design. Founder and creative director at Amatista.

United States

Message

What I'm looking for

I’m looking to lead brand and design systems work where creative strategy meets scalable execution—building cohesive visual identities across digital, social, web, and print while guiding cross-functional, cross-continental teams.

I’m a graphic designer specializing in presentation and pitch deck design. Over the last six years I’ve delivered more than 100 projects for 13 clients, including 30 investor and sales decks. Since January 2025 I’ve run Amatista, my own small studio, as founder and creative director, owning every project from brief to final files.

Recent highlights include a full investor deck rebuild for Roha Real Estate and a complete rebrand for GM Studios, a media production company. I work in PowerPoint, Keynote, Google Slides, Illustrator, Photoshop, and InDesign, and I’m comfortable working async across US and European time zones.

Experience

Work history, roles, and key accomplishments

Current

Sales & Marketing Specialist

Current

Atlanta Flooring Studio of Georgia

Jun 2025 - Present (1 year 1 month)

Designs brand-consistent marketing materials and visual assets for lead generation campaigns across digital and physical channels. Produces social media content, email campaigns, and landing page designs that reinforce visual identity and drive engagement.

Lead Generation Marketing Marketing Materials Social Media Content Email Campaigns Landing Page Design Visual Asset Creation Brand Consistency

Current

Founder & Creative Director

Current

Amatista LLC

Jan 2025 - Present (1 year 6 months)

Founded a creative studio delivering brand identity systems, visual identity development, and design systems for 20+ clients. Leads a cross-continental team and builds Figma-based design systems, brand guidelines, and scalable asset frameworks, creating cross-channel marketing materials including landing pages, email templates, and motion graphics.

Brand Identity Design Visual Identity Design Design Systems Figma Brand Guidelines Cross Channel Marketing Landing Page Design Motion Graphics Scalable Asset Frameworks Social Media Assets

Account & Project Manager

Ultra Communications PLC

Mar 2022 - Dec 2023 (1 year 9 months)

Managed brand identity development and visual design for a client portfolio, creating cohesive design systems and campaign assets across digital channels. Coordinated creative production across teams and mentored team members to maintain visual identity consistency across deliverables.

Brand Identity Design Visual Design Design Systems Brand Campaigns Creative Production Visual Consistency

Wedding Event Planner

Elegance Events Ethiopia

May 2019 - Aug 2022 (3 years 3 months)

Designed wedding event brand identity materials and coordinated visual identity across invitations, signage, and venue presentation. Managed vendor coordination and creative production for full-scale events under tight deadlines.

Event Branding Invitation Design Signage Design Venue Presentation Vendor coordination Creative Production

Retail Manager

Demessie CMU

Jun 2020 - Mar 2022 (1 year 9 months)

Designed brand-aligned visual campaigns and marketing materials to drive customer acquisition and engagement. Led data-driven creative strategy using analytics to inform design direction and campaign optimization.

Marketing Materials Customer Acquisition Creative Strategy Analytics

Marketing Consultant

GM Furniture

Oct 2019 - Feb 2022 (2 years 4 months)

Produced video content and marketing materials for TV and social media campaigns, designing product-focused visual assets that maintained brand identity across channels. Developed integrated campaign creative aligned with strategic business objectives.

Video Content Production Marketing Materials Campaign creative Social Media Campaigns Integrated Campaigns Visual Storytelling

Marketing Manager

Unitrack Consultancy

Jan 2018 - Nov 2019 (1 year 10 months)

Built the company visual identity from scratch and designed brand assets and marketing materials, achieving an 80% increase in audience engagement within one year. Developed a brand identity system including social media templates, email designs, and campaign creative with consistent visual language.

Visual Identity Design Marketing Materials Email Design Campaign creative Brand Identity System