Sarah Cunningham
@sarahcunningham
I build high-performing brand, digital, print, and campaign experiences that improve marketing results.
What I'm looking for
I translate business and marketing objectives into high-performing brand, digital, print, and integrated campaign experiences. Across 23+ years, I've improved landing page conversions by 45%, increased click-through rates by 40%, reduced creative approval cycles by 90%, and accelerated production turnaround by 95%.
At Wilkins Recreational Vehicles, I developed digital marketing campaigns across website, email, social, advertising, print, and event materials, improving landing-page conversion through clearer messaging, visual hierarchy, and calls to action. I also created scalable visual systems and sales-focused creative for promotions, dealership events, signage, presentations, and customer-facing marketing.
At Golden Proportions Marketing, I directed integrated creative for clients across industries, from strategy through final production. My work earned recognition through 25+ Healthcare Marketing Awards for website design, brand development, print collateral, social media, and integrated campaigns.
For Jackass Brewing Co., I built a complete brand identity from inception through expansion, creating logos, standards, illustration, packaging, merchandise, signage, and digital applications. I enjoy turning complex objectives into clear, cohesive creative that strengthens brands and performs across channels.
Experience
Work history, roles, and key accomplishments
Senior Designer & Marketing Strategist
Wilkins Recreational Vehicles, Inc.
Jan 2023 - Present (3 years 7 months)
Increased landing page conversion rates by 45% through strategic design decisions that improved messaging clarity, visual hierarchy, and call-to-action performance. Developed integrated digital marketing campaigns spanning website, email, social media, digital advertising, print, and event materials to support dealership sales objectives.
Senior Graphic Designer & Illustrator
Jackass Brewing Co.
Jan 2019 - Dec 2025 (6 years 11 months)
Built a complete brand identity system from inception through expansion, including logo, brand standards, illustration, packaging, merchandise, signage, and digital applications. Created 50+ branded touchpoints across menus, signage, social media, billboards, trade shows, and other customer-facing materials.
Senior Graphic Designer / Art Director
Golden Proportions Marketing
Jan 2003 - Dec 2025 (22 years 11 months)
Drove 40% improvement in click-through rates through strategic digital advertising creative across integrated marketing campaigns. Reduced creative approval cycles by 90% by establishing brand governance systems, design guidelines, and scalable creative standards.
Education
Degrees, certifications, and relevant coursework
The Art Institute of Pittsburgh
Graphic Design
Activities and societies: Dean's List recognition
Studied graphic design and received Dean's List recognition.
Mansfield University
Art Education
Studied art education.
ELVTR
Creative Direction
Completed a course in creative direction.
Availability
Location
Authorized to work in
Website
sgcdesigns.comPortfolio
sgcdesigns.com/creative-portfolioJob categories
Skills
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