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Sandun Nirmala

@sandunnirmala

Digital marketing specialist focused on SEO, paid media, and marketing automation for measurable growth.

Sri Lanka
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What I'm looking for

I seek a data-driven marketing role where I can optimize SEO, paid media, and automation to boost conversions, grow revenue, and iterate quickly within a collaborative team.

I am a digital marketing specialist with hands-on experience in SEO, Google and Meta advertising, email automation, and e-commerce platform management. I optimize website content, metadata, schema, and internal linking to improve search visibility and conversions.

I have built and managed paid search and social campaigns with pixel and tag-based tracking, run A/B tests on creatives and landing pages, and created automated email sequences for lead nurturing and upsells. I also have experience managing Shopify inventories, developing sites on Wix and WordPress, and building eLearning platforms.

My approach is data-driven and results-oriented: I use Google Analytics, ad dashboards, reporting tools, and SEO platforms to measure performance and iterate. I deliver measurable improvements in engagement and conversion through tracking, retargeting, and marketing automation.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

UU

Uva Wellassa University

Bachelor of Science (Special), Tea Technology and Value Addition

2015 - 2019

Completed a BSc. (Special) in Tea Technology and Value Addition from April 2015 to February 2019.

SM

St. Sebastian’s College, Moratuwa

GCE Advanced Level, Biological Science

2011 - 2013

Grade: One B pass; Two C passes

Completed GCE Advanced Level exams in the Biological Science stream between April 2011 and August 2013 with One B pass and Two C passes.

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