Sandra Sappok

Created and optimized blog posts in WordPress, prepared email templates for lead generation, and analyzed KPIs to derive measures. Configured a Gemini 'Gem' for topic and keyword selection and proposed the meeting tool tl;dv.

Handled content creation and monitoring, coordinated with external linkbuilding providers, and subsequently transitioned to Junior SEO Manager.

Handled customer inquiries in live chat and ticketing system for global brands like Spotify and Jackery in German and English, using standard responses and own formulations.

Managed social media channels, created Instagram creatives in Canva, contributed to content strategy, and handled customer inquiries and CRM data in HubSpot.

Wrote editorial texts for an international client, following topics, guidelines, and coordination with the client.

IT specialist training in web development, e-commerce, and online marketing with AI knowledge, including a certificate.

Activities and societies: Designed a multi-page brochure in a team, created numerous PowerPoint presentations.

Bachelor of Arts in International Management, with a thesis on AI in B2B Marketing.

Activities and societies: Produced a voice-over for a video presentation.

Study abroad program in International Business.

Qualification in business accounting, including bookkeeping and cost accounting.

Activities and societies: Implemented sales and marketing measures, organized events, processed customer orders and returns.

Completed vocational training as a retail salesperson in wholesale and B2B.

Online courses in prompt engineering, SEO, AI SEO, and digital marketing.