Samia Baleegh

Driving digital growth across 10+ platforms, strengthening engagement and visibility for a 3M+ customer base in a regulated environment

Launched the industry’s first loyalty program — Star Rewards — achieving 100% growth in Q1 and 400%+ redemptions by Q3, driving downloads, registrations, and real business impact

Built a network of 100+ KOLs, influencers, and creators to shape narratives that co

After dedicating 15 years to professional growth and excellence, I'm embracing a new chapter. As a first-time mom, my priority is nurturing our family while exploring flexible, remote opportunities to sustain myself without the constraints of commuting and fixed schedules

Leading a team of 4 people and looking after a portfolio of 50+ brands. My core responsibilities are,

- Devising long-term strategic plans to achieve business objectives
- Actively research & analyze market data to conclude actionable insights
- Publish an editorial trends report monthly; shared for public knowledge
- Build strategic partnerships and alliances with influencers, service companies

Headed the portfolio of Coca-Cola of 5 brands including the flagship brand, Coca-Cola, along with Sprite, Fanta, Coke Studio & Rani.

- Worked with KO Global to define launch strategy for FRUTEA Ice Tea in MENA region
- Established the entire portfolio in Pakistan from bottom to top.
- Received Best In Digital Nomination at PAS Awards 3 times for Coke Studio
- Received "Campaign of The Year" from

Headed a team of 5 digital-savvy enthusiasts and a portfolio of 20 brands

- Actively helped in recruitment & team-building
- Developed content calendars with innovative ideas & content formats
- Devised campaign plans in lieu with the business plans of brands
- Established E-Commerce for Pizza Hut in Pakistan
- Managed clients & actively built long-term relationships
- Responsible for repor

Worked as Social Media Consultant at Creative Chaos.

- Built communities and platforms for emerging and new clients
- Managed incoming queries between the brand and the customer
- Found opportunities to grow interpersonal relationships with fans online
- Implemented SEO strategy for Wateen Telecom in Pakistan
- Created content calendars for Unilever, Wateen Telecom, Shan Foods to name a few.
- Maintained an engaging community and developed month

- Responsible for creation, management and moderation of www.aag.tv
- Coming up with new concepts & ideas to innovate website content & design
- Maintain blogs to attract audience through SEO
- Interview celebrities & artists as a process of content development for the website
- Drive traffic to website through social media
- Established the channel’s first ever presence on social media
- Wr

Currently completing my Diploma in Humanistic Integrative Counselling at CPPD, building on the Certificate through deeper theory, supervised clinical practice and self-reflective work. The training focuses on developing an integrative way of working with clients, while strengthening therapeutic skills, self-awareness and understanding of different client needs.

Completed a 120-hour Certificate in Humanistic Integrative Counselling, with a mix of theory, practical counselling skills and experiential group work. The training explored Person-Centred Therapy, Transactional Analysis, Gestalt and Psychodynamic approaches, while building stronger skills in listening, self-awareness, reflection and creating a safe therapeutic relationship.