Saikat BoseSB
Open to opportunities

Saikat Bose

@saikatbose

SEO leader with 20 years of experience driving organic growth.

India

What I'm looking for

I am looking for a role that allows me to leverage my SEO expertise while fostering team collaboration and driving strategic growth initiatives.

I am an SEO leader with over 20 years of experience driving organic growth for global brands across diverse industries, including e-commerce, real estate, travel, and classifieds. My expertise lies in technical SEO, International SEO, content SEO, product marketing, and user engagement. Currently, I lead SEO strategy as the Group Head of SEO at Carousell Group in Singapore, where I define long-term strategies and execute product roadmaps that drive sustained growth.

Throughout my career, I have successfully restructured legacy systems, significantly improving keyword rankings and user engagement. My experience includes leading cross-functional teams, educating stakeholders on enterprise SEO principles, and implementing data-driven strategies that align with business objectives. I am passionate about mentoring teams in SEO best practices and fostering collaboration across product, engineering, and marketing departments to achieve integrated success.

Experience

Work history, roles, and key accomplishments

IL

SEO Head

Infoedge India Private Limited

Jan 2021 - Apr 2023 (2 years 3 months)

Drove SEO initiatives for 99acres and Naukri, enhancing their market positions. Implemented data-driven strategies that significantly improved keyword rankings and user engagement.

TL

Product & Marketing Lead

Times Internet Limited

Jul 2013 - Jan 2021 (7 years 6 months)

Executed SEO strategies aligned with digital marketing goals, driving growth for various businesses. Trained teams in SEO best practices and directed product roadmaps.

ML

Deputy Manager, Online Marketing

Makemytrip India Pvt. Ltd

Mar 2010 - Jan 2012 (1 year 10 months)

Directed SEO strategies for leisure segments, achieving substantial traffic growth and top Google rankings for target keywords. Enhanced user engagement through innovative campaigns.

Education

Degrees, certifications, and relevant coursework

Birla Institute of Technology logoBT

Birla Institute of Technology

Bachelor of Computer Applications, Computer Applications

Tech stack

Software and tools used professionally

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