Rylie Lyman
@rylielyman
I build multi-platform social content, campaigns, and websites that strengthen brand engagement.
What I'm looking for
I've managed social media and marketing for Oxbow Tourism's Pontoon Saloon, Boat Rental Nashville, Nashville Water Taxi, and Riverfront Docks, creating content across Instagram, Facebook, YouTube, and TikTok.
I design and schedule on-brand campaigns using Canva, Later, and Rella; use Instagram Insights and Meta tools to refine content strategy; and create WordPress blogs, Mailchimp emails, and print and digital advertising. I also support customer experience through scheduling, cruise coordination, client retention, and sales.
Currently, I create social content, advertising, and WordPress websites for Hayden Surgery Center and Orthopedic Sports Institute, while hosting and maintaining websites through Hostinger.
Experience
Work history, roles, and key accomplishments
Social Media/Marketing Manager + Customer Experience Coordinator
Oxbow Tourism
Jan 2022 - Jan 2026 (4 years)
Created and managed multi-platform social media content for all brands, designed and scheduled posts using Canva, Later, and Rella, and monitored analytics to optimize strategy. Delivered customer service and support, including scheduling, cruise coordination, and sales.
Education
Degrees, certifications, and relevant coursework
University of Idaho
Bachelor of Arts in Journalism, Advertising
2015 - 2019
Pursued a Journalism degree in Advertising with a minor in Marketing, gaining skills in content creation, branding, and campaign strategy.
Availability
Location
Authorized to work in
Job categories
Skills
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