Open to opportunities

Lauren Mauren

@laurenmauren

Message

I build high-growth social communities through viral short-form content and analytics.

United States

Message

What I'm looking for

I'm seeking a Social Media Coordinator role where I can use community-building, viral storytelling, content production, and digital trend expertise to strengthen a brand's social media presence.

I've built and engaged an online community of 43K+ followers and generated more than 10 million TikTok likes through viral storytelling, video production, and audience analytics.

At American Freight, I developed omni-channel strategies across Instagram, TikTok, and LinkedIn, growing followers by 85% in 12 months and increasing website referral traffic by 60% year over year. I produced 20+ short-form videos and static graphics each week while managing community interactions and reducing response time by 50%.

Previously, I managed social media for Personal Tupperware, using Sprout Social and Google Analytics to optimize content and paid campaigns. I partner across influencer marketing, design, and product teams to launch campaigns that drive viral mentions and strong sales results.

Experience

Work history, roles, and key accomplishments

Social Media Strategist

American Freight

Oct 2015 - Nov 2024 (9 years 1 month)

Developed and executed an omni-channel social strategy across Instagram, TikTok, and LinkedIn, increasing total follower count by 85% in 12 months. Boosted average post engagement rate by 2.2% and drove a 60% year-over-year increase in website referral traffic via targeted social campaigns.

Instagram TikTok LinkedIn Content Creation Community Management Sprout Social Google Analytics Paid Social Influencer Marketing

Social Media Manager

Personal Tupperware

Aug 2014 - Aug 2015 (1 year)

Developed and executed an omni-channel social strategy across Instagram, TikTok, and LinkedIn, increasing total follower count by 45% in 12 months. Boosted average post engagement rate by 3.2% and drove a 20% year-over-year increase in website referral traffic via targeted social campaigns.