Open to opportunities

Ryan Traina

@ryantraina

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Experienced sports betting professional specializing in content management.

United Kingdom

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What I'm looking for

I am looking for a role that values innovation and customer-centric strategies, with opportunities for growth and collaboration.

I am a dynamic sports betting professional with over 10 years of experience in the sports betting and gaming industry. My expertise lies in content management, customer experience, and sportsbook operations. I leverage my extensive sports knowledge and digital tools to enhance user engagement and drive revenue growth. I have a proven track record in content strategy, brand development, and meeting strict deadlines while ensuring compliance with gaming regulations.

Currently, I serve as a Content Executive at Entain, managing sports content for Coral and Ladbrokes Sportsbook sites. My efforts have contributed to a 25% increase in customer engagement and improved the customer journey by reducing navigation issues by 40%. I am passionate about delivering seamless customer journeys and optimizing sportsbook performance, ensuring compliance with UK Gambling Commission regulations.

Throughout my career, I have demonstrated strong leadership and collaboration skills, leading teams to improve performance and customer satisfaction. I am committed to driving results and creating engaging betting options that resonate with customers.

Experience

Work history, roles, and key accomplishments

Current

Content Executive/Site Experience

Current

Entain - Coral & Ladbrokes

Sep 2019 - Present (5 years 11 months)

Managed sports content for Coral and Ladbrokes Sportsbook sites, improving content relevance, efficiency, and timing. Optimized the customer journey on both sportsbook platforms, reducing reported navigation issues by 40% through user experience enhancements.

Content Management Systems Apollo Adobe Creative Suite Photoshop Illustrator Microsoft Office Suite Data Driven Decision Making Regulatory Compliance

Shop Manager

Coral

Jun 2018 - Present (7 years 2 months)

Oversaw daily operations of a high-traffic betting shop, processing £20,000+ in weekly bets with 99% accuracy. Enhanced customer satisfaction by 45% through personalized service and efficient dispute resolution.

Team Leadership Customer Service Sports Betting Operations Conflict Resolution Data Analysis

Betting Shop Assistant

Coral

Jul 2014 - Present (11 years 1 month)

Processed customer bets for major sports, ensuring accuracy and timely payouts. Assisted in creating in-store promotional materials using Adobe Photoshop, boosting local marketing efforts by 12%.

Customer Service Adobe Photoshop Promotional Materials Dispute Resolution Sports Betting

Education

Degrees, certifications, and relevant coursework

University of Central Lancashire

Bachelor of Arts, Graphic Design & Visual Communication

2016 - 2019

Grade: 2:1

Studied Graphic Design & Visual Communication, achieving a 2:1 classification. Focused on visual communication principles and design practices.

University of Central Lancashire

Foundation, Art & Design

2015 - 2016

Grade: 2:1

Completed a Foundation in Art & Design, achieving a 2:1 classification. Developed foundational skills in various art and design disciplines.

Oldham College

Level 3 Extended Diploma, Graphic Design & Brand Development

2012 - 2014

Grade: Distinction

Earned a Level 3 Extended Diploma in Graphic Design & Brand Development with Distinction. Focused on graphic design principles and brand development strategies.