Russell Cross

At Walmart Growth Technology, I lead executive messaging, brand narrative, channel strategy, newsletters, and multimedia content for a multi-thousand-person organization spanning Marketplace, Ad Tech, Walmart+, and Data Ventures.

I built and launched #growth-tech-all, Growth Tech's first centralized communications channel, and consolidated two newsletters into a single higher-impact publication. I also produce executive all-hands and AMA sessions, creating keynote content, speaker briefs, talking points, run-of-show documents, and presentation assets from concept through delivery.

Before Walmart, I led editorial operations at KJCT-TV 8 / KKCO, where the team earned the Colorado Broadcasters Association Small Market TV Station of the Year award for 2023–2024. At CNN's White House editorial unit, I produced video, audio, and written coverage of the President, the White House, and Congress under national deadlines and rigorous editorial review.

Across 25+ years in broadcast journalism, visual storytelling, and communications, I've translated complex subjects into clear narratives while handling the full production process—from camera, audio, lighting, and editing to executive-ready messaging and live-event delivery.