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Rodrigo Martin de Macedo

@rodrigomacedo

Senior Product Leader | 15+ years experience | Team scaling, international markets, regulatory compliance & product roadmaps.

Brazil
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What I'm looking for

I am seeking senior product roles where I can lead cross-functional teams to build trust-and-safety and verification products, scale platform integrations, and drive data-informed product strategy.

With over 15 years of product management experience, I’ve built my career around transforming complex challenges into scalable product solutions across multiple industries. I specialize in establishing product sectors from inception, building high-performing teams, and driving international expansion strategies.

Key Achievements & Expertise:

• Scaled product teams from startup phase to 80+ employee organizations while maintaining operational excellence

• Led international market expansion across Germany, France, and the US through localized product strategies and cross-functional stakeholder management

• Pioneered AI-driven customer discovery processes, conducting comprehensive market research

• Delivered 50%+ improvements in user experience through data-driven optimization and strategic product development

• Expert in regulated industries, particularly compliance frameworks, verification technologies, and content moderation solutions

Technical & Leadership Competencies:


I combine a deep technical understanding (with my software development background from the 1990s-2000s) with a strategic product vision.

Proficient in Agile methodologies and modern product management tools including Miro, Figma, Jira, and project management platforms. Experienced in orchestrating complex stakeholder relationships across engineering, sales, marketing, and compliance departments.

Remote Leadership Excellence:


Proven ability to manage distributed teams across multiple time zones and coordinate international operations. Successfully built and maintained alignment across diverse markets and cultural contexts while scaling product initiatives globally.

Professional Philosophy:


I thrive in environments where strategic vision meets rapid execution, particularly enjoying complex problem-solving in regulated industries. My approach centers on understanding customer needs deeply while balancing business objectives, regulatory requirements, and technical feasibility. I’m passionate about continuous learning and adapting to new challenges across different sectors.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

GC

Google (Coursera)

Professional Certificate, Data Analytics

Enrolled in the Google Data Analytics Professional Certificate program with expected completion in 2025.

Udacity logoUD

Udacity

Nanodegree, Digital Marketing

Completed the Digital Marketing Nanodegree focusing on online marketing strategies and tools.

University of São Paulo (USP) (Coursera) logoUC

University of São Paulo (USP) (Coursera)

Course, Marketing

Completed a Coursera course on Marketing Digital offered by the University of São Paulo in 2018.

University of California, Davis (Coursera) logoUC

University of California, Davis (Coursera)

Course, Search Engine Optimization

Activities and societies: Courses include Advanced Content and Social Tactics to Optimize SEO; Introduction to Search Engine Optimization; Optimizing a Website for Google Search.

Completed multiple Coursera courses in search engine optimization and website optimization in 2017.

Wharton, University of Pennsylvania (Coursera) logoWC

Wharton, University of Pennsylvania (Coursera)

Course, Marketing

Completed the Coursera course 'Viral Marketing and How to Craft Contagious Content' in 2017.

EG

ETEC Professor Basilides de Godoy

Technical Degree, Data Processing

1996 - 1998

Completed a technical high school program in Data Processing with practical and theoretical training in computing and information systems.

Tech stack

Software and tools used professionally

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Rodrigo Martin de Macedo - Head of Product - Verifymy | Himalayas