Renata Millett
@renatamillett
Digital marketing strategist and copy lead turning brands into measurable growth.
IndiaWhat I'm looking for
I’m a Digital Marketing Strategist and Copy Head with 10+ years of experience writing, planning, and leading content for agency and founder-led brands across lifestyle, fashion, e-commerce, D2C, B2B, healthcare, and FMCG. Today, I manage monthly content calendars and campaign execution for 15 client accounts, and I’ve helped grow social followings from under 1,000 to 18K–49K+ followers through social-first strategy and conversion copy.
Previously, I co-founded Verth Sustainable Lifestyle Pvt Ltd, scaling from concept into an INR 2.5 Cr+ turnover corporate gifting platform serving JSW, BCG, Amazon, Adobe, and EY. I write for sharp brand storytelling and commercially useful narratives—whether it’s a Women’s Day campaign that drove 1M+ organic views, winning Clove Dental through a copy-led “32 Daant” pitch, or building onboarding-ready brand guidelines and brand DNA frameworks that standardize how clients launch.
Experience
Work history, roles, and key accomplishments
Digital Marketing Strategist & Copy Head
Reinvent Digital Media
Jun 2024 - Present (2 years 1 month)
Manage monthly content calendars and campaign execution across 15 client accounts, delivering major engagement-led campaigns for most managed brands. Write conversion-focused ad copy and create healthcare and B2B brand storytelling content, partnering with design and performance teams to produce ready-to-publish social creatives, scripts, captions, and messaging frameworks.
Co-Founder & Director
Verth Sustainable Lifestyle Pvt Ltd
Sep 2019 - Dec 2025 (6 years 3 months)
Founded and led brand strategy for Verth, scaling from an eco-subscription box into an enterprise corporate gifting platform for clients including JSW, BCG, Amazon, Adobe, and EY. Secured INR 15 lakhs in early-stage funding, built a 100+ partner vendor network, delivered 500+ corporate orders, and drove INR 2.5 Cr+ turnover while leading social storytelling and press coverage across national outle
Sr. Copywriter & Social Media Strategist
Reinvent Digital Media
Oct 2017 - Sep 2019 (1 year 11 months)
Wrote copy and managed social content for multi-industry agency clients across Instagram and Facebook, building content pillars and campaign hooks from brand briefs. Collaborated with design and performance teams to translate brand strategy into platform-ready posts, captions, ads, and messaging frameworks.
Senior Copywriter
Mercury Digital
Jul 2016 - Sep 2017 (1 year 2 months)
Wrote copy across social, print, outdoor, YouTube scripts, and coffee table books for public awareness and government-led campaigns. Translated complex government and public-sector initiatives into clear, audience-ready messaging across formats.
Account Associate
MSL Group, Publicis Groupe
Nov 2015 - Jun 2016 (7 months)
Wrote press releases and feature content for real estate and FMCG clients, including Lodha Group and Mondelez India. Built media relationships and secured press coverage through targeted outreach and pitching.
Education
Degrees, certifications, and relevant coursework
Department of Communication, University of Mumbai
Master's in Public Relations, Public Relations
Completed a Master's in Public Relations at the Department of Communication, University of Mumbai (2016).
Sophia College, University of Mumbai
Bachelor of Mass Media (Advertising), Mass Media (Advertising)
Completed a Bachelor of Mass Media (Advertising) at Sophia College, University of Mumbai (2014).
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
Skills
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